The Right Stuff (app)

The Right Stuff is a dating app for American conservatives. It was founded by John McEntee, Daniel Huff and Isaac Stalzer[2][3] and is funded by Peter Thiel.[4][5]

The Right Stuff: Dating Right
Original author(s)John McEntee
Developer(s)Right Stuff App, Inc
Initial release30 September 2022[1]
Operating systemiOS
Websitewww.daterightstuff.com

History

The Right Stuff was founded by John McEntee and Daniel Huff,[6][7] Isaac Stalzer.[8] Peter Thiel funded The Right Stuff with a seed round investment of $1.5 million.[4][9] The New York Times reported in February 2022 that Thiel was funding the app as part of a larger effort to also finance "hard-right" political candidates with Trumpian views.[10][4]

The Right Stuff is part of a larger trend among conservatives to create alternatives to a media culture they see as dominated by the political left.[11]

The app was launched on September 30, 2022.[1] The Daily Beast reported that it generated 6,000 and 7,000 downloads in its first two days on the Apple App Store, before falling to 1,000 per day between October 8 and 10.[1][12]

Marketing

Its tagline is "A dating app for the right wing" and "Profiles without Pronouns."[13] A promotional video featuring Ryann McEnany, the sister of former White House press secretary Kayleigh McEnany, was released in August 2022.[14][15]

The Right Stuff's TikTok account @DateRightStuff has become a phenomenon in its own right, garnering millions of likes and several hundred thousand followers. The account features the app's founder performing skits that poke fun at liberals. Other skits show McEntee lamenting over his ongoing struggle to find a romantic partner.

Reception

The app received mainly negative reviews from users,[1][16][17] with a 3.9 star rating in the Apple App Store as of October 4, 2022.[16] Criticism was directed at the app's invite-only model,[1][16][17] a lack of female users,[17] and the company's slowness in approving new user profiles,[1] as well as a prompt reading "January 6 was..."; some users said that the FBI contacted them after they answered the prompt.[16][17][18] A spokesperson for The Right Stuff told The Independent that it had determined the reports of FBI contact were false, and attributed them to "people trolling".[16]

See also

References

  1. Kirsch, Noah; Petrizzo, Zachary (October 13, 2022). "Is the Honeymoon Already Over for Right-Wing Dating App?". The Daily Beast. Retrieved October 16, 2022.
  2. Cerullo, Megan (August 11, 2022). "Former Trump staffer launching conservative dating app The Right Stuff". CBS News. Retrieved October 16, 2022.
  3. Ritchel, Chelsea (August 12, 2022). "People are mocking new conservative dating app: 'Can't wait to not sign up'". The Independent. Retrieved October 16, 2022.
  4. Fischer, Sara (February 15, 2022). "Peter Thiel backs conservative dating app The Right Stuff". Axios. Retrieved June 18, 2022.
  5. "Peter Thiel finances conservative dating site The Right Stuff". Fortune. Retrieved September 22, 2022.
  6. Snider, Mike. "Dating app for conservatives backed by Trump supporters to launch in September". USA TODAY. Retrieved November 7, 2022.
  7. Fischer, Sara (February 15, 2022). "Peter Thiel backs conservative dating app The Right Stuff". Axios. Retrieved November 7, 2022.
  8. "The Right Stuff, a dating app for conservatives, launches this fall". FOX TV Digital Team. August 15, 2022. Retrieved November 7, 2022.
  9. Brooks, Emily (July 4, 2022). "Swipe right (wing): Former Trump aides seek singles for Thiel-backed dating app". The Hill. Retrieved October 16, 2022.
  10. Mac, Ryan; Lerer, Lisa (February 14, 2022). "The Right's Would-Be Kingmaker". The New York Times. ISSN 0362-4331. Retrieved October 16, 2022.
  11. "Conservative Americans are building a parallel economy". The Economist. June 1, 2023.
  12. Ritschel, Chelsea (October 14, 2022). "Downloads of conservative dating app The Right Stuff are reportedly plummeting". The Independent. Retrieved October 16, 2022.
  13. "The Right Stuff". The Right Stuff. Retrieved September 22, 2022.
  14. "Conservatives could soon be swiping right on Peter Thiel-backed dating app". The Guardian. August 11, 2022. Retrieved September 22, 2022.
  15. Snider, Mike. "Dating app for conservatives backed by Trump supporters to launch in September". USA Today. Retrieved September 22, 2022.
  16. Ritschel, Chelsea (October 5, 2022). "The Right Stuff users say FBI contacted them after using the conservative dating app". The Independent. Retrieved October 16, 2022.
  17. Leffer, Lauren (October 5, 2022). "Right Wing Dating App Prompts Users to Share Details About January 6th". Gizmodo. Retrieved October 16, 2022.
  18. Spurs, Terrian (October 6, 2022). "Conservative dating app 'The Right Stuff' is allegedly all guys, users contacted by FBI". FOX 26 Houston. Retrieved October 16, 2022.
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