Uniden

Uniden Holdings Corporation (ユニデンホールディングス株式会社, Yuniden Hôrudingusu Kabushiki-gaisha) (TYO: 6815) is a Japanese company in the wireless communication industry.

Uniden Holdings Corporation
Native name
ユニデンホールディングス株式会社
Yuniden Hôrudingusu Kabushiki-gaisha
TypePublic (K.K.)
TYO: 6815
FoundedFebruary 7, 1966 (February 7, 1966)
FounderHidero Fujimoto (CEO)
Headquarters,
Area served
Japan, Taiwan, United States, Australia, New Zealand, Philippines, Vietnam, and China
ProductsElectronic radio communication devices.
RevenueUS$135,537,000 (2017/2018)[1]
Number of employees
742 (2018)[2]
Websiteuniden.com

History

Uniden was established on February 7, 1966, by its founder Hidero Fujimoto as "Uni Electronics Corp". Uniden became a well-known brand in the 1970s by manufacturing and marketing millions of citizens band radios (CB), under the Uniden brand as well as other companies such as Midland and Realistic, which rebranded the equipment under their own labels. Uniden also marketed CB Radios in the UK under the Uniden and Uniace brands during the early '80s.

During the 1980s, Uniden grew to become the world's largest manufacturer of cordless telephones in addition to television satellite equipment, mobile radios, advanced marine electronics and radio scanners (the latter under BearCat brand).

In Europe, it became successful in the telecommunications market with its introduction of 900 MHz cordless telephones.

As Uniden continued to grow and extend its international operations, Uniden Australia and Uniden New Zealand were established in 1989.

Uniden's revenue has plummeted since smartphones and VOIP solutions have become mainstream. In 2007, Uniden had a revenue of 77.7 billion yen. [3] Just three years later in 2010, Uniden reported a revenue of just 35.5 billion yen.

Operation

As of 2018, current products include cordless telephones, radar detectors, radio scanners, CB radios, and security/surveillance products. As of 2023, Uniden no longer produces cordless telephones, as per FAQs at support.uniden.com.

At one point Uniden produced over two million wireless products every month and manufactures one cordless phone every 3.2 seconds. This statistic has become part of their company description used by many retailers and the date of the statistic is unknown. Despite the cordless phone's falling popularity, this claim still appears on Uniden Australia's website. [4]

Uniden operates globally, but the main commercial activities are situated in the United States and Japan. Manufacturing sites have been located in China, Hong Kong, Taiwan, and the Philippines. In 2008, Uniden began to move production from China to Vietnam because of lower wages.[5]

References

  1. "Consolidated Statements of Operations" (PDF). Uniden Corporation. Retrieved 20 December 2018.
  2. "Company Profile". www.uniden.co.jp. Retrieved 20 December 2018.
  3. "Financial Data | IR Information | Uniden". www.uniden.co.jp. Retrieved 20 December 2018.
  4. "About Uniden". Uniden Australia. Retrieved 20 December 2018.
  5. xTECH(クロステック), 日経. "ユニデンが社長交代,中国からベトナムへ生産の軸足うつす". 日経 xTECH(クロステック) (in Japanese). Retrieved 20 December 2018.
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