WCLT-FM

WCLT-FM (100.3 MHz) is a commercial radio station broadcasting a country music radio format. It is owned by WCLT Radio and uses the slogan Today's Country and Your All-Time Favorites, T-100. Licensed to Newark, Ohio, it serves the Columbus metropolitan area. In morning drive time, T-100 carries the syndicated Big D and Bubba Show.

WCLT-FM

Broadcast areaColumbus metropolitan area
Frequency100.3 MHz (HD Radio)
BrandingT-100
Programming
FormatCountry
SubchannelsHD2: 104.7 The Big Lick (Rock)
AffiliationsCompass Media Networks
Motor Racing Network
Ownership
OwnerWCLT Radio
WCLT (AM)
History
First air date
August 7, 1947 (1947-08-07)[1]
Technical information
Facility ID71285
ClassB
ERP50,000 watts
HAAT119 meters (390 ft)
Transmitter coordinates
40°2′2.00″N 82°24′8.00″W
Translator(s)HD2: 104.7 W284CH (Newark)
Links
WebcastListen Live
Listen Live (HD2)
Websitewclt.com
thebiglick.com (HD2)
WCLT's HD Radio Channels on a SPARC Radio with PSD.

WCLT-FM has an effective radiated power (ERP) of 50,000 watts, the current maximum for most of Ohio.[2][3] The transmitter and studios are on Jacksonville Road (Ohio State Route 13) in Newark. WCLT-FM broadcasts using HD Radio technology.[4] The HD2 digital subchannel carries a mainstream rock format known as "104.7 The Big Lick." It feeds FM translator W284CH at 104.7 MHz.

History

WCLT-FM signed on the air on August 7, 1947 (1947-08-07).[5] It was owned by The Advocate, Newark's daily newspaper.[6] In its early days, WCLT-FM largely simulcast co-owned WCLT 1480 AM.

By the 1970s, the FM station was offering separate programming. While WCLT (AM) was a Top 40 station, WCLT-FM played automated easy listening music. In the 1980s, the station made the transition to soft adult contemporary music. In the 1990s, it flipped to country music.

References

  1. "WCLT History".
  2. "WCLT-FM Facility Record". United States Federal Communications Commission, audio division.
  3. "WCLT-FM Station Information Profile". Arbitron.
  4. "HD Radio Station Guide". HD Radio. iBiquity.
  5. Broadcasting Yearbook 1990 page B-243, Broadcasting & Cable
  6. "Paper Heralds WCLT" (PDF). Broadcasting. September 1, 1947. Retrieved 7 October 2014.


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