WGSP-FM

WGSP-FM (102.3 MHz) is a radio station licensed to the community of Pageland, South Carolina, and serving the greater Charlotte metropolitan area. The station is owned by Norsan Broadcasting of Atlanta, Georgia.[2] It airs a Spanish tropical music format.[3]

WGSP-FM
Broadcast areaCharlotte, North Carolina
Frequency102.3 MHz
BrandingLatina 102.3 y 107.5
Programming
FormatSpanish tropical
Ownership
Owner
  • Norsan Broadcasting
  • (Norsan Media Group of South Carolina, LLC)
WGSP (AM), WXNC WOLS, WNOW
History
First air date
1975 (1975)
Former call signs
WCPL-FM (1975-1989)
WMAP-FM (1989-1999)
WRML (1999-2007)[1]
Call sign meaning
Greenville-SPartanburg or Great Sounds of the Past, which was taken from sister station WGSP
Technical information
Facility ID57452
ClassA
ERP2,550 watts
HAAT156 meters (512 feet)
Repeater(s)1310 WGSP (Charlotte)
Links
WebcastListen live
Websitecharlotte.latinatumusica.com

History

WCPL-FM was located in Pageland, South Carolina. In 1989, the station became WMAP-FM and began airing the same programming as WMAP in Monroe, North Carolina.[4] After WMAP went off the air,[5] the FM, later known as WRML, played Southern gospel music. In 2006, Norsan took over the station and made plans to move the transmitter closer to the metropolitan area.[6] The programming was also aired on WXNC, at 1060 AM and WGSP, at 1310 AM.[7] Charlotte listeners began receiving the stronger signal in September 2007.[7]

The station was assigned the WGSP-FM call letters by the Federal Communications Commission on September 26, 2007.[1]

On January 1, 2009, "La Raza" began airing on WOLS, which Norsan Media began leasing, and WGSP-FM simulcast WOLS for a short time before a switch to tropical music / Latin pop format.[3]

Logo before WGSP simulcast

As of 2013, WGSP-FM was called "Latina 102.3".[8]

References

  1. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. "Station Information Profile". Arbitron.
  3. Washburn, Mark (2008-11-20). "106.1 FM Will Shift to All-Spanish". The Charlotte Observer.
  4. Stowe, Gene (1989-06-24). "Monroe's WMAP Radio Picks Up S.C. Station". The Charlotte Observer.
  5. Lyttle, Steve (1997-03-21). "New Radio Station Will Slip Into Old Spot on the Dial". The Charlotte Observer.
  6. Ordoñez, Franco (2006-03-01). "City's Top Spanish-Language Radio Station Leaping to FM - WGSP-AM Will Begin Simulcasting Today on WRML 102.3". The Charlotte Observer.
  7. Washburn, Mark (2007-09-25). "New Radio Station Is on the Air". The Charlotte Observer.
  8. Washburn, Mark (2013-02-02). "Media firm plans Spanish TV in Charlotte". The Charlotte Observer.


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