Wera Tools

Wera Tools is the popular name for tool manufacturer Wera Werkzeuge GmbH (formally Wera Werk Hermann Werner GmbH & Co KG) of Wuppertal, Germany. It was founded in 1936. Wera Tools is known for its slogan “Be A Tool Rebel” which can be found on the packaging of many of their products.

Wera Werkzeuge GmbH
TypeLimited liability company (GmbH)
IndustryHand tools
Founded1936 (Wuppertal, Germany)
HeadquartersWuppertal, Germany
ProductsScrewdrivers; VDE insulated screwdrivers; bits; torque wrenches; ESD screwdrivers; stainless steel tools; hex keys; dead blow hammers; socket wrenches; wrenches
OwnerBitburger Braugruppe GmbH
Number of employees
850
Websitewww-de.wera.de/en
Wera screwdrivers

Corporate structure

Wera Tools is a global tool manufacturer.[1] Its global headquarters and European sales team is based in Wuppertal, Germany. Wera has two wholly owned regional subsidiaries: in the United Kingdom (based in Chesterfield, Derbyshire, England) and North America (based in Ontario, Canada), where it is known as Wera Tools Inc. Outside of these areas, the company operates through a network of sales agents and wholesalers. Wera is a privately held company and employs more than 750 people. The company was fully acquired in 2016 by Bitburger Holding.[2]

Wera Tools designs and manufactures more than 3,000 tools[3] for both manual and power tool applications at its German headquarters and its factories in the Czech Republic and in Taïwan.

Product categories and brands

Wera products include screwdrivers, screwdriver bits, ratchets and sockets, nut-spinners and L-keys.

Wera is known for its line of screwdrivers featuring the distinctive Kraftform shape handle.[1] This design is based around the contours of the hand during screwdriver use, and uses a specifically designed combination of ergonomic soft zones and smooth, hard zones. The distinctive 'crowns' from this handle are used as part of the Wera logo.

Other key Wera developments and well-known brands include:

  • Joker Ratchet spanners with a nut holding feature
  • IMPAKTOR screwdriver bit system for cordless impact drivers, utilising TriTorsion and Diamond technology for longer life
  • BiTorsion screwdriver bits
  • Rapidaptor bit holders
  • The Hex-Plus screw profile (prevents rounding out when compared with the traditional hex profile)
  • Zyklop multi-function ratchet and sockets
  • The Koloss, a ratchet that can also be used as a hammer
  • The Chiseldriver, a screwdriver that can be used as a chisel and hit with a hammer whilst remaining fully usable as a precision screwdriver
  • Kraftform Kompakt tools, kits consisting of bit holders or bit-holding handles and a selection of screwdriver bits or blades, supplied in a hard case or soft belt pouch
  • Wera Stainless, a range of tools manufactured from stainless steel that is tough enough to be used in tough industrial and commercial applications, thanks to a unique manufacturing process. This range solves several aesthetic and material problems associated with using conventional (carbon) steel tools with stainless steel fixings and fasteners.

Awards
Wera wrenches and L-keys

Design Award Winner:

Product Design:

Communication Design:

Award for innovation:

References
  1. "An Introduction to Wera Tools". Haus of Tools. Retrieved 2023-03-20.
  2. "IMAP advises on sale of tool specialist Wera to Bitburger Holding". IMAP. Retrieved 3 April 2020.
  3. "Omega Technologies". Omega Technologies. Retrieved 2023-03-20.
  4. Award 1997Retrieved on April 05, 2015 Archived June 2, 2013, at the Wayback Machine
  5. Award 2009Retrieved on April 05, 2015 Archived June 2, 2013, at the Wayback Machine
  6. Award 2012Retrieved on April 05, 2015 Archived June 2, 2013, at the Wayback Machine
  7. Award 2013Retrieved on April 05, 2015 Archived June 2, 2013, at the Wayback Machine
  8. Award 2015Retrieved April 05, 2015 Archived April 14, 2015, at the Wayback Machine
  9. Award 2015Retrieved April 05, 2015 Archived June 3, 2013, at the Wayback Machine
  10. Homepage Top Innovator Retrieved on April 05, 2015
  11. Winnerlist Top Innovator 2007 Retrieved on April 05, 2015
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