YES. Snowboards

YES. Snowboards is a manufacturer of snowboards.[1][2] It was founded in 2009 and is based in Europe.[3][4]

YES. Snowboards Inc.
TypePrivate
IndustrySporting goods
Founded2009 (2009)
HeadquartersSwitzerland
Key people
Romain De Marchi, JP Solberg, DCP
ProductsSnowboard equipment, apparel, accessories
Number of employees
20
Websitehttp://www.yesnowboard.com/

History

The company was founded by UnInc riders DCP (David Carrier-Porcheron), Romain De Marchi and JP Solberg after leaving Burton Snowboards. They created their own brand in collaboration with Nidecker.[4][3] The new company established its name in the industry in a relatively short period of time.

YES. is now part of the Nidecker Group, along with Jones Snowboards, Now Bindings, Nidecker, and Flow.[5]

Models

All YES. models were manufactured in the GST factory in Austria before gradually moving production to the SWS factory in Dubai starting in 2014.[6] The GST factory closed in 2016.[7] The YES. designers receive R&D input of some top-level freestyle snowboarders. The 2016-17 catalog consists of fourteen models,[8] which grew to twenty for 2019-20.[9] YES. has also collaborated with Now Snowboarding on bindings, and Globe International on shoes.

Awards
  • EUROSima's Breakthrough Brand of the Year 2010.[10]
  • ISPO Award "Gold Award" for the 20/20 Powderhull, 2015.[11]

References
  1. "Yes Snowboards". whitelines.com.
  2. "New snowboard company: Yes We Can | KiNK.se".
  3. http://www.grindtv.com/transworld-business/news/yes-snowboards-launches-at-sia/ Archive link
  4. "Nidecker History". Nidecker.com.
  5. "Nidecker Group | History: A Century of Ingenuity & Innovation". www.nidecker.group. Retrieved 2023-02-02.
  6. "Why wouldn't you make snowboards in Dubai?". Yes Snowboards. 12 September 2014. Archived from the original on 31 March 2015.
  7. "GST Snowboard Manufacturing is Closing, Does it Matter?". Mountain Weekly News. 19 March 2015.
  8. "YES Snowboards 2016-2017 Preview – ISPO 2016". Whitelines.com. 27 January 2016.
  9. Snowboards, Yes. "Yes. Snowboards". Yes. Snowboards. Retrieved 2020-02-11.
  10. "YES is awarded EUROSima's Breakthrough Brand of the Year". Snowboarding.transworld.net. 24 June 2010.
  11. "ISPO Award 2015". Ispo.com. Retrieved 2020-02-11.
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