BUS101: Introduction to Business

Upon successful completion of this unit, you will be able to:

• Describe the role of accounting and finance in the business process;
• Describe and analyze components of the income statement and balance sheet;
• Differentiate among key financial ratios for making business decisions, including:
• profit margin
• return on equity
• debt to equity ratio
• Assess the implications of financial ratios for the future performance of a company;
• Describe the roles of the Federal Reserve, banks, interest rates, and credit analysis in respect to decisions of financial lending;
• Describe different options for financing;
• List and explain the tools available to the Federal Reserve during financial crises;
• Analyze the causes and implications of the 2008 financial meltdown; and
• Calculate the time value of money.