Hula Hoop (Loona song)

"Hula Hoop" is the debut Japanese single by the South Korean girl group Loona. It was released on September 15, 2021, through Blockberry Creative, Mercury Tokyo and Universal Music Japan.[2][3] A city pop version of the song was released the same day. NME called the song a quirky and synth filled high-octane, unapologetic pop banger.

"Hula Hoop"
Physical first press limited B cover
Single by Loona
LanguageJapanese
A-side"Star Seed"
ReleasedSeptember 15, 2021
GenrePop[1]
Length3:19
Label
Songwriter(s)
Producer(s)Ryan S. Jhun
Loona singles chronology
"PTT (Paint the Town)"
(2021)		 "Hula Hoop" / "Star Seed"
(2021)		 "Flip That"
(2022)
Music video
"Hula Hoop" on YouTube

Background

In June 2021 Blockberry Creative partnered with Universal Music Japan to promote Loona's activities in Japan; an official Japanese page for the group was also created.[4] In the same month the company announced that the group will be having their official Japanese debut in September.[5] On August 27, it was announced that Loona will release the double A-side single, "Hula Hoop / StarSeed" on September 15, with a physical CD release on October 20.[6] The song is written by Akira and is composed by Ryan S. Jhun who previously worked with the group on their fourth extended play [&].[7]

Promotion and release

Three different versions of CDs will be available on October 20 titled "Regular" and two limited edition CDs titled "Version A" and "Version B". The DVD attached to the first limited edition A of the CD will contain the making video of the "Star Seed" music video, and the DVD of the first limited edition B will contain "LOONA Channel Vol. 1". In addition, it has been decided that the serial number will be included as a common application lottery privilege for the first limited edition and the first press of the regular edition. Fans use this serial number to apply for a Meet & Greet, autographed Polaroid photo, and clear file gift campaign where you can meet all group online. In addition, a solo jacket version of each member will be released exclusively for Universal Music Store. This edition will include a serial code that will allow fan to apply for online events that are different from the first limited edition and regular edition.[8]

An online talk event was announced for September 14 where members talked about the new song and a part of the song will be revealed for the first time prior to its official release. The first promotional picture for the song featuring the members in bright and colour costumes was released on September 7.[9]

Track listing
  • CD, digital download & streaming[10]
  1. "Hula Hoop" – 3:19
  2. "Star Seed" (カクセイ) – 3:01
  3. "PTT (Paint the Town)" (Japanese version) – 3:22
  4. "Hula Hoop" (City Pop Version) – 3:14
  1. "Star Seed" (music video)
  2. "Hula Hoop" (making)
  1. "Loona Channel Vol.1"

Charts
Chart performance for "Hula Hoop"
Chart (2021) Peak
position
Japan (Oricon)[13] 6
Japan (Japan Hot 100)[14] 38
Japan (Top Single Sales)[15] 3

Release history
Release history and formats for "Hula Hoop"
Region Date Format Distributor
Various September 15, 2021
  • Digital download
  • streaming
  • Blockberry Creative
  • Mercury Tokyo
  • Universal Music Japan
Japan October 20, 2021 CD

References
  1. Daly, Rhian (July 6, 2022). "Every LOONA song ranked in order of greatness". NME. Retrieved July 7, 2022.
  2. "今月の少女（LOONA）、9月15日に日本デビュー決定！お台場のチームラボで撮影された映像が早くも話題". Kstyle News (in Japanese). August 27, 2021. Retrieved August 28, 2021.
  3. "LOONAの日本デビュー作でSILENT SIRENすぅが作詞、ミーグリ詳細も発". Natalie (in Japanese). August 27, 2021. Retrieved August 28, 2021.
  4. Lau, Elly (2021-06-28). "LOONA return with 4th mini-album '[&]', announce Japanese debut in September". Bandwagon Asia. Archived from the original on 2021-06-28. Retrieved 2021-07-02.
  5. Lau, Elly (June 28, 2021). "LOONA return with 4th mini-album '[&]', announce Japanese debut in September". Bandwagon. Archived from the original on June 28, 2021. Retrieved June 28, 2021.
  6. 世界が注目する韓国12人組ガールズグループ LOONA（今月の少女）、9月15日（水）に日本デビューシングル「HULA HOOP/ StarSeed 〜カクセイ〜」デジタル先行配信スタート！10月20日（水）CDリリース決定. Universal Music Japan (in Japanese). Retrieved August 27, 2021.
  7. "LOONA（今月の少女）、日本デビューシングルは「HULA HOOP/ StarSeed 〜カクセイ〜」". Bark Japan (in Japanese). August 27, 2021. Retrieved August 28, 2021.
  8. "LOONAの日本デビュー作でSILENT SIRENすぅが作詞、ミーグリ詳細も発". Natalie (in Japanese). August 27, 2021. Retrieved August 28, 2021.
  9. "今月の少女（LOONA）、日本デビューシングル「HULA HOOP/ StarSeed ～カクセイ～」発売記念トークイベントが決定！". K Style (in Japanese). September 7, 2021. Retrieved September 7, 2021.
  10. "HULA HOOP/StarSeed by Loona on Spotify". Spotify. Retrieved September 15, 2021.
  11. "HULA HOOP / StarSeed～カクセイ～【初回限定盤A】". Loona Japan (in Japanese). Peacevoice Entertainment. Retrieved November 5, 2021.
  12. "HULA HOOP / StarSeed～カクセイ～【初回限定盤B】". Loona Japan (in Japanese). Peacevoice Entertainment. Retrieved November 5, 2021.
  13. Oricon Weekly Single Ranking – 2021-11-01 Oricon News. Retrieved October 27, 2021.
  14. "Hot 100 [2021/10/27 公開]". Billboard Japan (in Japanese). October 27, 2021. Retrieved October 27, 2021.
  15. "Billboard Japan Top Single Sales". Billboard Japan. 27 October 2021.
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