Sincerely, Kentrell

Sincerely, Kentrell is the third studio album by American rapper YoungBoy Never Broke Again. It was released on September 24, 2021, through Never Broke Again and Atlantic Records. It follows his second album, Top (2020). Unlike his previous projects, the album contains no guest appearances.[2] A deluxe edition, named Sincerely, Kentrell > (pronounced "better"), was released four days later on September 28, 2021, and contains two additional songs.[3]

Sincerely, Kentrell
Studio album by
ReleasedSeptember 24, 2021
Length57:14
Label
Producer
  • 17ondatrack
  • Ambezza
  • Catch 22
  • Cheese
  • DeskHop
  • DJ Trebble
  • DMAC
  • DRoc
  • Dubba-Aa
  • Dzimi
  • Einer Bankz
  • Haze
  • Hurt
  • Hzrd
  • Its2ezzy
  • Jai Beats
  • J Diesel
  • Leor
  • The Lottery
  • Louie Bandz
  • Manso
  • Menace
  • Mike Laury
  • Mikewavvs
  • Mike Will Made It
  • Myles Harris
  • Palaze
  • Ravis
  • Smash David
  • Smokescreen
  • SMPLGTWY
  • Sspiketrap
  • Stunner Samples
  • TayTayMadeIt
  • TNTXD
  • Uncle Cameron
  • Vadebeatz
  • WallisLane
  • WassamWop
  • Yosh
  • Zailor
  • Zuus
• JoshFishScale
YoungBoy Never Broke Again chronology
Nobody Safe
(2020)
Sincerely, Kentrell
(2021)
From the Bayou
(2021)
Singles from Sincerely, Kentrell
  1. "Toxic Punk"
    Released: February 4, 2021
  2. "White Teeth"
    Released: May 14, 2021[1]
  3. "Nevada"
    Released: July 7, 2021
  4. "Life Support"
    Released: September 10, 2021
  5. "On My Side"
    Released: September 17, 2021

Sincerely, Kentrell was supported by five singles: "Toxic Punk", "White Teeth", "Nevada", "Life Support" and "On My Side". The album received generally positive reviews from music critics and was a commercial success, debuting at number one on the US Billboard 200 chart, earning 137,000 album-equivalent units in its first week.

Singles

"Toxic Punk" was released on February 4, 2021, as the album's lead single.[4] "White Teeth" was released on May 14, 2021, as the second single.[5] The third single, "Nevada", was released on July 7, 2021.[6] The fourth single, "Life Support", was released on September 10, 2021.[7] "On My Side" was released on September 17, 2021, as the fifth and final single.[8]

Critical reception

Professional ratings
Review scores
SourceRating
AllMusic[9]
HipHopDX3.7/5[10]
Pitchfork7.1/10[11]
Rolling Stone[12]

Sincerely, Kentrell received generally positive reviews from music critics. David Aaron Brake from HipHopDX states that "like much of YoungBoy’s albums Sincerely, Kentrell is less a polished product and more the stream-of-consciousness thoughts of YoungBoy at the moment." He also cites that "YoungBoy raps through a thick Louisiana drawl, the battle between betrayal and loyalty takes center stage." He concludes his review by stating "Sincerely, Kentrell is YoungBoy at his most vulnerable and vengeful, worn down by his own paranoia, some justified and some fabricated."[10] Alphonse Pierre from Pitchfork states that "He has blurred the lines between his rap persona and lived reality, which makes it an uncomfortable, but sometimes remarkable listen." He further mentions that "Though the album’s quality may vary from song to song, it all adds up to a startling glimpse of a larger-than-life figure whose tragic shadow extends over everything he touches." Concluding his review, he explains that "While it carries the same flaws as his previous work, the latest album from the Baton Rouge rapper provides a clear portrait of a tragic figure who often blurs the lines between fact and fiction."[11]

Will Dukes from Rolling Stone writes that "his style, a whimsical mix of Young Thug and fellow New Orleanian Little Wayne is heavy on melody, which he fuses with some rough-and-tumble grit." He further mentions that "if these are the proverbial scars YoungBoy Never Broke Again ’s chosen to reveal to us, they’re from battles, thankfully, he’s already won." Concluding his review, he writes that "the Baton Rouge, Louisiana-based rapper's third album is full of conviction and bruised passion."[12]

Commercial performance

Sincerely, Kentrell debuted at number one on the US Billboard 200 chart, earning 137,000 album-equivalent units (including 10,000 in pure sales) in its first week, according to MRC Data.[13] This became YoungBoy's fourth US number one debut on the chart.[13] The album also accumulated a total of 186.29 million on-demand streams of the album's 23 tracks.[13] In addition, YoungBoy joined Tupac and Lil Wayne as the third rapper to receive a number one album while incarcerated.[13] In its second week, the album dropped to number four, earning 71,000 units.[14]

Track listing

Sincerely, Kentrell track listing[15]
No.TitleWriter(s)Producer(s)Length
1."Bad Morning"
  • Dubba-Aa
  • The Lottery
  • Laury
3:49
2."Hold Me Down"
2:58
3."On My Side"
  • Gaulden
  • Goldberg
  • Ethan Hayes
  • Leor Shevah
  • Cheese
  • Haze
  • Leor
2:28 
4."Smoke Strong"
  • Gaulden
  • Goldberg
  • Vilyam Vardumyan
  • Aaron Gilfenbain
  • Alex Bottero
  • Hurt
  • Hzrd
  • Sspiketrap
2:58
5."50 Shots"
  • Gaulden
  • Tavian Carter
TayTayMadeIt2:41
6."No Where"
  • Gaulden
  • Goldberg
  • Thomas Horton
  • David McDowell
  • Spencer Harris
2:37 
7."Sincerely"
  • Gaulden
  • Goldberg
  • McDowell
  • Cameron Hubler
  • Jaidyn Hullum
  • Cheese
  • DMAC
  • Jai Beats
  • Uncle Cameron
2:54
8."I Can't Take It Back"
  • Gaulden
  • Goldberg
  • Hayes
  • Thomas Horton
  • Brian Mithcell
  • Cheese
  • Haze
  • TNTXD
  • Zuus
2:57
9."Rich Shit"
  • Gaulden
  • Goldberg
  • Morgan James Taylor
  • Mathias Daniel Liyew
  • Cheese
  • Zailor
  • Ambezza
2:35
10."Toxic Punk"
  • Gaulden
  • Goldberg
  • Horton
  • McDowell
  • Noah David
  • Cheese
  • DMAC
  • TNTXD
  • DJ Trebble
2:03
11."My Killa"
2:24
12."Life Support"
  • Gaulden
  • Goldberg
  • Jimenez
  • Travis Tatad
  • Michael Samuels Jr.
  • Smash David
  • Ravis
  • Stunner Samples
  • SMPLGTWY
3:53
13."Break or Make Me"
  • Gaulden
  • Goldberg
  • Nikola Pejovic
  • Christoffer Buchardt Marcussen
  • Cheese
  • Palaze
  • Dzimi
3:12
14."Forgiato"
  • Gaulden
  • Lockhart
  • Mosley
  • Laury
  • Dubba-Aa
  • The Lottery
  • Laury
3:08
15."Baddest Thing"
2:15
16."Nevada"
  • Gaulden
  • Horton
  • David Boonpetch
  • TNTXD
  • Vadebeatz
2:35
17."Level I Want to Reach"
  • Gaulden
  • Daniel Lebrun
  • Johnfrancis Mbata
  • Sven Steenbergen
  • DRoc
  • 17ondatrack
  • Its2ezzy
2:09
18."Kickstand"
  • Gaulden
  • Horton
  • Jonathan Gaboff
  • J Diesel
  • TNTXD
1:52
19."All I Need"
  • Gaulden
  • Don'Taye Shephard
WassamWop2:54
20."White Teeth"
  • Gaulden
  • Carter
  • Goldberg
TayTayMadeIt2:54
21."Panoramic"
  • Gaulden
  • Goldberg
  • Nima Jahanbin
  • Paimon Jahanbin
  • Tomas Martinez
  • Michael James Washington Jr.
  • Cheese
  • Mikewavvs
  • Manso
  • WallisLane
2:06
Total length:57:14
Deluxe edition bonus tracks[16]
No.TitleWriter(s)Producer(s)Length
1."Footstep"
  • Gaulden
  • Lockhart
  • Dennis Neal Jr.
  • Dubba-Aa
  • Louie Bandz
2:21
2."Still Waiting"
  • Gaulden
  • Carter
  • TayTayMadeIt
3:09
Total length:62:44

Personnel

Credits adapted from Tidal.[17]

Musicians


Technical

  • Jason "Cheese" Goldberg – mastering (1-23), mixing (1-15, 20-23), recording (2-13, 15, 20-23), assistant recording (1, 17-19)
  • Spencer Dennis – recording (14)
  • Mark Dorflinger – recording (16-19), mixing (17-19)

Charts

Certifications

Certifications for Sincerely, Kentrell
Region CertificationCertified units/sales
United States (RIAA)[32] Platinum 1,000,000

Sales+streaming figures based on certification alone.

References

  1. Powell, Jon (July 8, 2021). "YoungBoy Never Broke Again reveals new single "Nevada"". Revolt. Retrieved July 12, 2021.
  2. Robinson, Joshua (September 24, 2021). "NBA YoungBoy Promotes "Sincerely, Kentrell" With "No Features Necessary" Billboards". HotNewHipHop.
  3. "Sincerely, Kentrell >". September 28, 2021. Retrieved October 1, 2021 via Apple Music.
  4. Mamo, Heran (February 4, 2021). "YoungBoy Never Broke Again Drops New Track 'Toxic Punk'". Billboard.
  5. Blake, Cole (May 14, 2021). "NBA Youngboy Flexes His Pearly Whites For New Song "White Teeth"". HotNewHipHop.
  6. Findlay, Mitch (July 8, 2021). "YoungBoy Never Broke Again Returns With "Nevada"". HotNewHipHop.
  7. Powell, Jon (September 10, 2021). "YoungBoy Never Broke Again makes big return with "Life Support"". Revolt.
  8. Marie, Erika (September 17, 2021). "NBA YoungBoy Drops "On My Side" Single & Visual". HotNewHipHop.
  9. "Sincerely, Kentrell Review by TiVo Staff". AllMusic. Retrieved September 24, 2021.
  10. "REVIEW: NBA YOUNGBOY BARES HIS SHORTCOMINGS & JUSTIFIES HIS POPULARITY ON 'SINCERELY KENTRELL'". HipHopDX. October 15, 2021. Retrieved October 15, 2021.
  11. Pierre, Alphonse (September 29, 2021). "YoungBoy Never Broke Again: Sincerely, Kentrell Album Review". Pitchfork. Retrieved September 29, 2021.
  12. Dukes, Will (September 27, 2021). "YoungBoy Never Broke Again Joyfully Unburdens His Soul on 'Sincerely, Kentrell'". Rolling Stone. Retrieved September 28, 2021.
  13. Keith Caulfield (October 4, 2021). "YoungBoy Never Broke Again Earns Fourth No. 1 Album on Billboard 200 With 'Sincerely, Kentrell'". Billboard. Retrieved October 5, 2021.
  14. "Taylor Swift's 'Fearless (Taylor's Version)' Returns to No. 1 on Billboard 200". www.billboard.com. October 10, 2021. Retrieved October 20, 2021.
  15. Zidel, Alex (September 23, 2021). "YoungBoy Never Broke Again Reveals "Sincerely Kentrell" Tracklist". HotNewHipHop. Retrieved September 24, 2021.
  16. "Sincerely, Kentrell >". Retrieved October 1, 2021 via Apple Music.
  17. "Sincerely, Kentrell by YoungBoy Never Broke Again on Tidal". Tidal. Retrieved September 24, 2021.
  18. "The ARIA Report: Week Commencing 4 October 2021". The ARIA Report. No. 1648. Australian Recording Industry Association. October 4, 2021. p. 6.
  19. "Ultratop.be – YoungBoy Never Broke Again – Sincerely, Kentrell" (in Dutch). Hung Medien. Retrieved October 3, 2021.
  20. "YoungBoy Never Broke Again Chart History (Canadian Albums)". Billboard. Retrieved October 5, 2021.
  21. "Dutchcharts.nl – YoungBoy Never Broke Again – Sincerely, Kentrell" (in Dutch). Hung Medien. Retrieved October 1, 2021.
  22. "Irish Albums Chart: 1 October 2021". Irish Recorded Music Association. Retrieved October 2, 2021.
  23. "Album 2021 uke 39". VG-lista. Retrieved October 2, 2021.
  24. "Official Albums Chart Top 100". Official Charts Company. Retrieved October 1, 2021.
  25. "Official R&B Albums Chart Top 40". Official Charts Company. Retrieved October 1, 2021.
  26. "YoungBoy Never Broke Again Chart History (Billboard 200)". Billboard. Retrieved October 5, 2021.
  27. "YoungBoy Never Broke Again Chart History (Top R&B/Hip-Hop Albums)". Billboard. Retrieved October 5, 2021.
  28. "Billboard 200 Albums – Year-End 2021". Billboard. Retrieved December 3, 2021.
  29. "Top R&B/Hip-Hop Albums – Year-End 2021". Billboard. Retrieved December 3, 2021.
  30. "Billboard 200 Albums – Year-End 2022". Billboard. Retrieved December 2, 2022.
  31. "Top R&B/Hip-Hop Albums – Year-End 2022". Billboard. Retrieved December 2, 2022.
  32. "American album certifications – YoungBoy Never Broke Again – Sincerely, Kentrell". Recording Industry Association of America. Retrieved January 12, 2022.
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