The Celebrity Apprentice Australia (season 4)

The fourth season of The Celebrity Apprentice Australia premiered on the Nine Network on Wednesday 16 September 2015. Mark Bouris returned as CEO, while Kerri-Anne Kennerley and Shelley Barrett became the new boardroom advisors.[1] On 21 July 2015, the cast was officially announced.[2]

The Celebrity Apprentice Australia
Season 4
Starring
  • Mark Bouris (CEO)
  • Kerrie Anne (advisor)
  • Shelley Barrett (advisor)
No. of contestants12
WinnerSophie Monk
Country of originAustralia
No. of episodes10
Release
Original networkNine Network
Original release16 September (2015-09-16) 
18 November 2015 (2015-11-18)
Season chronology

On 18 November, Sophie Monk was declared the winner of the season with the money going to her charity of choice, Make A Wish Foundation.[3]

Candidates

Candidate Background Original team Age Charity Result Raised
Sophie Monk Model and Actress Fearless 35 Make-A-Wish Foundation The Celebrity Apprentice
(18-11-2015)
$263,412
Tim Dormer Big Brother Winner Dream Team 31 Australia Zoo Wildlife Warriors Fired in Finale
(18-11-2015)
$28,152
Matt Cooper NRL Legend Dream Team 36 Sydney Children's Hospital Randwick Fired in Task 9
(11-11-2015)
$20,000
Richard Reid Hollywood Gossip Guru Dream Team 47 Foodbank Australia Fired in Task 9
(11-11-2015)
$15,000
Mel Greig Ex Radio DJ Fearless 33 Endometriosis Australia Fired in Task 8
(04-11-2015)
$10,000
Tegan Martin Miss Universe Australia Fearless 22 Sydney Children’s Hospital Westmead (Metabolic Clinic) Fired in Task 7
(28-10-2015)
$130,782
Gabi Grecko Tabloid Sensation Fearless 26 The Gay and Lesbian Foundation of Australia Fired in Tasks 1 & 6
(21-10-2015)
James Mathison TV Host Dream Team 37 Barnardos Australia Fired in Task 5
(14-10-2015)
$25,000
Esther Anderson Gold Logie Nominee Fearless 36 Pink Hope Fired in Task 4
(07-10-2015)
Gina Liano Real Housewife Fearless 48 Cancer Council Victoria Quit in Task 4
(07-10-2015)
Geoffrey Edelsten Celebrity Tycoon Dream Team 72 Fight Cancer Foundation Fired in Task 3
(30-09-2015)
$17,799
Blake Garvey The Bachelor Dream Team 32 ReachOut Australia Fired in Task 2
(23-09-2015)

Weekly results

Candidate Original team Task 5 team Task 6 team Task 7 team Task 8 team Final task team Application result Record as project manager
Sophie Monk Fearless Dream Team Fearless Fearless Dream Team Fearless The Celebrity Apprentice 2-0 (win in tasks 2 & 8)
Tim Dormer Dream Team Fearless Dream Team Dream Team Dream Team Dream Team Fired in final task 1-0 (win in task 6)
Matt Cooper Dream Team Dream Team Dream Team Dream Team Fearless Fired in task 9 0-2 (loss in tasks 3 & 7)
Richard Reid Dream Team Dream Team Dream Team Fearless Fearless Fired in task 9 1-1 (win in task 7, loss in task 5)
Mel Greig Fearless Fearless Fearless Fearless Fearless Fired in task 8 1-1 (win in task 5, loss in task 8)
Tegan Martin Fearless Fearless Fearless Dream Team Fired in task 7 1-0 (win in task 3)
Gabi Grecko Fearless Fearless Fearless Fired in tasks 1 & 6 0-1 (loss in task 6)
James Mathison Dream Team Dream Team Fired in task 5 1-0 (win in task 4)
Esther Anderson Fearless Fired in task 4 0-1 (loss in task 4)
Gina Liano Fearless Quit in task 4 0-1 (loss in task 1)
Geoffrey Edelsten Dream Team Fired in task 3 1-0 (win in task 1)
Blake Garvey Dream Team Fired in task 2 0-1 (loss in task 2)
No. Candidate Elimination Chart
1 2 3 4 5 6 7 8 9 10
1 Sophie IN WIN IN BR BR BR IN WIN IN CA
2 Tim IN IN IN IN IN WIN BR IN IN FIRED
3 Matt IN IN LOSE IN IN IN LOSE BR FIRED
4 Richard IN BR IN IN LOSE IN WIN BR FIRED
5 Mel BR IN IN IN WIN IN IN FIRED
6 Tegan IN IN WIN BR IN BR FIRED
7 Gabi FIRED IN IN FIRED
8 James IN IN BR WIN FIRED
9 Esther IN IN IN FIRED
10 Gina LOSE IN IN QUIT
11 Geoffrey WIN BR FIRED
12 Blake IN FIRED
  The candidate won the competition and was named the Celebrity Apprentice.
  The candidate won as project manager on his/her team.
  The candidate lost as project manager on his/her team.
  The candidate was on the losing team.
  The candidate was brought to the final boardroom.
  The candidate was fired.
  The candidate lost as project manager and was fired.
  The candidate quit the competition.
  The candidate was re-instated into the competition.
  The candidate was absent during this week.

Tasks

Task 1

Airdate: 16 September 2015

Team Fearless Project Manager The Dream Team Project Manager
Gina Liano Geoffrey Edelsten
Task
Sales Challenge - To sell a large container full of different products including gnomes, toilet papers and even Eels.
Winning Team Losing Team
The Dream Team Team Fearless
Reasons for victory Reasons for loss
Some of the members didn't keep promises which cost them money, however the team raised the most money The team was split in two and did raise a good amount of money, but one team was going a far way to make their money and were not good at communication
Sent to Final Boardroom
Gina Liano, Gabi Grecko & Mel Greig
Fired
Gabi Grecko - for not being a team player and was the weakest link to the group
Notes
• At the beginning, Mr Bouris took each celebrities phones off them so they couldn't use their own contacts, he assigned them new phones

Task 2

Airdate: 23 September 2015

Team Fearless Project Manager The Dream Team Project Manager
Sophie Monk Blake Garvey
Task
Tour Operators - each team must sell 30 tickets for cruise ship, they must deliver customer service and raise the most tips from the customers
Winning Team Losing Team
Team Fearless The Dream Team
Reasons for victory Reasons for loss
Raised the most money thanks to Gina's high-dollar ticket sales and the team's first class experience for guests Geoffrey did not secure high-dollar value donations and the team did not create a first class experience
Sent to Final Boardroom
Blake Garvey, Geoffrey Edelsten & Richard Reid
Fired
Blake Garvey - for not raising enough money and for being a poor project manager

Task 3

Airdate: 30 September 2015

Team Fearless Project Manager The Dream Team Project Manager
Tegan Martin Matt Cooper
Task
Fitness Program - Make a fitness DVD and sell the DVD for the most money possible
Winning Team Losing Team
Team Fearless The Dream Team
Reasons for victory Reasons for loss
Raised the most money because of both Tegan's contacts and the sales of DVDs to the people who attended their fitness program Some of Geoffrey's contacts pulled out last minute, with him also not calling enough people and their awareness for the program was not good enough to get more people to come to their fitness class
Sent to Final Boardroom
Matt Cooper, Geoffrey Edelsten & James Mathison
Fired
Geoffrey Edelsten - for not living up to his potential and not using his contacts to bring in more money
Notes
• Tegan Martin initially won $150,782 for her charity, but asked for $20,000 to go to Matt Cooper's charity.

Task 4

Airdate: 7 October 2015

Team Fearless Project Manager The Dream Team Project Manager
Esther Anderson James Mathison
Task
Financial Product - teams must sign up people to Mr Bouris's financial product, Guru. The winning project manager will receive $25,000 from Mr Bouris's
Winning Team Losing Team
The Dream Team Team Fearless
Reasons for victory Reasons for loss
The team was well informed about the product and were able to communicate it better to members of the public, getting more people wanting appointments. Even though they had more people sign-up for interviews, fewer people overall translated into wanting appointments, as members of the team were not properly informed about the product, inhibiting their abilities to reign in appointments.
Sent to Final Boardroom
Esther Anderson, Tegan Martin, Sophie Monk
Fired
Esther Anderson - for being unable to communicate and inform her team properly of the product information she had learned earlier in the day
Notes
• Gina Liano was hospitalised during this challenge and did not participate, revealing at the end of the episode in a video that she was leaving the competition because she felt she was unable to participate in the next challenge also.
• Gabi Grecko was re-instated into the competition to replace Gina Liano.
• The initial prize money for winning was $20,000 for the winning project manager's charity, however Mr Bouris was impressed with The Dream Team's performance and increased the total by $5,000.

Task 5

Airdate: 14 October 2015

Team Fearless Project Manager The Dream Team
Project Manager
Mel Greig Richard Reid
Team Reshuffle
Tim Dormer was swapped to Team Fearless & Sophie Monk was swapped to The Dream Team
Task
Live Home Shopping - Teams must fill 25 minutes of selling products on a home shopping channel and make the most sales possible
Winning Team Losing Team
Team Fearless The Dream Team
Reasons for victory Reasons for loss
The team had great sense of direction, each segment was successful and they did a great job at selling their products Despite Richard's great presentation he didn't make solid decisions, instead wanted the group consensus. Sophie choose a poor product to discuss and James had poor communication as the producer.
Sent to Final Boardroom
Richard Reid, James Mathison, Sophie Monk
Fired
James Mathison - for not being able to communicate well to the presenters and not fulfilling his responsibilities as a producer

Task 6

Airdate: 21 October 2015

Team Fearless
Project Manager
The Dream Team
Project Manager
Gabi Grecko Tim Dormer
Team Reshuffle
Tim Dormer and Sophie Monk were swapped back to their original teams
Task
Catering - Each team have to run a food stall at a Roosters home game, they must serve the people and try and sell tickets to the Corporate Box
Winning Team Losing Team
The Dream Team Team Fearless
Reasons for victory Reasons for loss
They sold all their corporate box tickets to one company, with the corporate box having a great atmosphere and worked together in the kitchen, constantly keeping it clean and keeping things in order They didn't sell all their corporate box tickets and the atmosphere of their corporate box was uneasy. The team didn't work together in their kitchen, they were unclean and were not consistent. Gabi was also an ineffective project manager, not making too many decisions.
Sent to Final Boardroom
Gabi Grecko, Tegan Martin & Sophie Monk
Fired
Gabi Grecko - for being unable to lead her team and being a poor project manager
Notes
• Mel Greig had a family emergency and could not attend this challenge, which equaled out the teams

Task 7

Airdate: 28 October 2015

Team Fearless
Project Manager
The Dream Team
Project Manager
Richard Reid Matt Cooper
Team Reshuffle
Richard Reid was swapped to Team Fearless & Tegan Martin was swapped to The Dream Team
Task
Scavenger Hunt - each team must buy 10 items that represent Australia's biggest hopes and dreams. The team who spends the least money, after running around the city on a supersized scavenger hunt, will win.
Winning Team Losing Team
Team Fearless The Dream Team
Reasons for victory Reasons for loss
The team had good time management, were good negotiators and even though they missed three items, the items they did get were good quality Even though the team got eight items compared to Fearless' seven, four of them were not in good condition and not to the right specifications. The team's time management also lacked.
Sent to Final Boardroom
Matt Cooper, Tim Dormer & Tegan Martin
Fired
Tegan Martin - for not paying enough attention to the details of the items that she was getting, with three of four items that the team were penalized for being her responsibility

Task 8

Airdate: 4 November 2015

Team Fearless
Project Manager
The Dream Team
Project Manager
Mel Greig Sophie Monk
Team Reshuffle
Matt Cooper was swapped to Team Fearless & Sophie Monk was swapped to The Dream Team
Task
Beauty Expo - each team will launch their own beauty service at a busy expo and try to make the most money for charity.
Winning Team Losing Team
The Dream Team Team Fearless
Reasons for victory Reasons for loss
Sent to Final Boardroom
Mel Greig, Matt Cooper & Richard Reid
Fired
Mel Greig - for assuming her teammates would pick up her slack when it came to donations, and for not learning anything in this challenge

Task 9

Airdate: 11 November 2015

Team Fearless
Project Manager
The Dream Team
Project Manager
No Project Managers
Task
Creative Challenge - The teams need to find clues and get given tasks (sell fish, sell a wedding dress & make an advert for Couriers Please) at three Couriers Please locker stations around the city
Winning Team Losing Team
The Dream Team Team Fearless
Reasons for victory Reasons for loss
Both Tim & Sophie were the strongest links and were most creative in the challenge Richard struggled to take control in this task and floundered under pressure and Matt was the weakest link creatively
Sent to Final Boardroom
All
Fired
Richard Reid - for letting the pressure of the tasks get to him
Matt Cooper - for being the least creative person left in the competition

Final Task

Airdate : 18 November 2015

Team Fearless
Final Celebrity
The Dream Team
Final Celebrity
Sophie Monk Tim Dormer
Task
Australia Campaign - the final 2 celebrities need to create a unique and clever campaign to brand Australia, this will include a Print & Television Advert to be presented at a Finale Gala Event
Fired
Tim Dormer
The Celebrity Apprentice
Sophie Monk

Ratings

Colour key:
  – Highest rating during the series
  – Lowest rating during the series
The Celebrity Apprentice Australia (season 4) overnight ratings, with metropolitan viewership and nightly position
Episode Original airdate Timeslot (approx.) Viewers
(millions)
Night
Rank
Source
1 "The Shipping Container" 16 September 2015 (2015-09-16) Wednesday 8:40 pm 566,000 #19 [4]
2 "Tall Ship Tour" 23 September 2015 (2015-09-23) 555,000 #18 [5]
3 "The Gym" 30 September 2015 (2015-09-30) 593,000 #15 [6]
4 "Yellow Brick Road Guru" 7 October 2015 (2015-10-07) 547,000 #18 [7]
5 "Live Home Shopping" 14 October 2015 (2015-10-14) 643,000 #15 [8]
6 "Celebrity Catering" 21 October 2015 (2015-10-21) 561,000 #17 [9]
7 "Buy Ten Items" 28 October 2015 (2015-10-28) 599,000 #16 [10]
8 "Beauty Expo" 4 November 2015 (2015-11-04) 646,000 #15 [11]
9 "Couriers Please" 11 November 2015 (2015-11-11) 645,000 #15 [12]
10 "Final Task" 18 November 2015 (2015-11-18) 638,000 #13 [13]

References

  1. Knox, David (8 September 2015). "Returning: Celebrity Apprentice". TV Tonight. Retrieved 17 September 2015.
  2. Knox, David (21 July 2015). "Nine announces Celebrity Apprentice cast". TV Tonight. Retrieved 17 September 2015.
  3. Knox, David (19 November 2015). "Sophie Monk wins Celebrity Apprentice 2015". TV Tonight. Retrieved 18 September 2020.
  4. Knox, David (17 September 2015). "Wednesday 16 September 2015". TV Tonight. Retrieved 17 September 2015.
  5. Knox, David (24 September 2015). "Wednesday 23 September 2015". TV Tonight. Retrieved 24 September 2015.
  6. Knox, David (1 October 2015). "Wednesday 30 September 2015". TV Tonight. Retrieved 1 October 2015.
  7. Knox, David (8 October 2015). "Wednesday 7 October 2015". TV Tonight. Retrieved 8 October 2015.
  8. Knox, David (15 October 2015). "Wednesday 14 October 2015". TV Tonight. Retrieved 15 October 2015.
  9. Knox, David (22 October 2015). "Wednesday 21 October 2015". TV Tonight. Retrieved 22 October 2015.
  10. Knox, David (29 October 2015). "Wednesday 28 October 2015". TV Tonight. Retrieved 29 October 2015.
  11. Knox, David (5 November 2015). "Wednesday 4 November 2015". TV Tonight. Retrieved 5 November 2015.
  12. Knox, David (12 November 2015). "Wednesday 11 November 2015". TV Tonight. Retrieved 12 November 2015.
  13. Knox, David (19 November 2015). "Wednesday 18 November 2015". TV Tonight. Retrieved 19 November 2015.
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