Theeya Velai Seiyyanum Kumaru

Theeya Velai Seiyyanum Kumaru (transl. You have got to work like fire, Kumar) is a 2013 Indian Tamil-language romantic comedy film co-produced and directed by Sundar C. and produced by Khushbu. The film stars Siddharth, Hansika Motwani, and Santhanam.[3] The film was partially reshot in Telugu as Something Something with Brahmanandam replacing Santhanam and a different supporting cast.[4][5] The film released on 14 June 2013 to positive reviews, performing well at the box office and becoming a commercial success. [6][7]

Theeya Velai Seiyyanum Kumaru
Film poster of Tamil version
Directed bySundar C.
Screenplay by
Produced byRonnie Screwvala
Siddharth Roy Kapur
Subramanyam B.
Suresh L.
Starring
CinematographyGopi Amarnath
Edited byPraveen K. L.
N. B. Srikanth
Music byC. Sathya
Production
companies
Distributed byUTV Motion Pictures
Release date
  • 14 June 2013 (2013-06-14)[1]
Running time
138 minutes (Tamil)
128 minutes (Telugu)
CountryIndia
LanguagesTamil
Telugu
Box office₹75 crore est.[2]

Plot

Kumar is a software engineer who lives in a joint family. All of the marriages in his family have been love marriages for generations. He, however, swears off girls and love because of bad experiences in his childhood and teenage years. One day, he falls in love with Sanjana, a new employee in his office. Unable to convey his feelings, he seeks the help of Mokia (Premji in Telugu), a man who earns a living by helping men impress their lovers. Mokia teaches him to be more assertive and flirtatious. He makes Kumar spread the rumour that Sanjana is seeing her boss, George. As a result, Sanjana stops spending time with George. George then asks her to be his girlfriend, coincidentally when Kumar was planning to confess his love for Sanjana. She accepts, leaving Kumar heartbroken. Mokia then intervenes and breaks up George and Sanjana. Sanjana and Kumar finally get together but Mokia tries to break them apart after he finds out it is his sister he has been helping Kumar with. Then, Kumar admits to Sanjana that he manipulated her feelings but then seeks her forgiveness. Then they get back together, with the acceptance of Mokia who sees Kumar's true love for Sanjana.

Cast
Telugu version

Production

In January 2013, Sundar C. announced that he would collaborate with UTV Motion Pictures for another film after the success of Kalakalappu. The film was launched on 21 March 2013 in Hyderabad. Siddharth and Hansika are the lead pair of the film after the Telugu film Oh My Friend. The film's title Theeya Velai Seiyyanum Kumaru was derived from a dialogue from Pudhupettai, later popularised by Boss Engira Bhaskaran.[11] Shooting took place in Chennai.

Soundtrack
Theeya Velai Seiyyanum Kumaru
Soundtrack album by
C. Sathya
Released12 April 2013
Recorded2012
GenreFeature film soundtrack
Length23:09 / 22:32
LanguageTamil / Telugu
LabelSaregama
ProducerC. Sathya
C. Sathya chronology
Ponmaalai Pozhudhu
(2012)		 Theeya Velai Seiyyanum Kumaru
(2013)		 Nedunchaalai
(2014)

C. Sathya composed the music for this film; the soundtrack features six tracks.

All lyrics are written by P. Vijay

Tamil Soundtrack
No.TitleSinger(s)Length
1."Azhagendral"C. Sathya, Aalap Raju, Ranina Reddy4:11
2."Kozhu Kozhu"Vijay Prakash, Priya Himesh4:23
3."Melliya Saaral"Yazin Nizar, Harish Iyer2:43
4."Lovukku Yes"Sharmila, Ranjit, Dr. Narayanan4:02
5."Enna Pesa"Haricharan4:29
6."Thiruttu Pasanga"Saindhavi, Ranina Reddy, Dr. Narayanan3:21
Total length:23:09
Telugu Soundtrack
No.TitleSinger(s)Length
1."Sogassante"C. Sathya, Ranina Reddy4:10
2."Misa Misala"Vijay Prakash, Priya Himesh4:22
3."Melliya Saaral"Yazin Nizar, Harish Iyer2:41
4."Love Ku Yes"Sharmila, Ranjit, Dr. Narayanan4:03
5."Chinna Maata"Haricharan4:31
6."Dhonga Bhadavalu (Sweetu Sweetu)"Saindhavi, Ranina Reddy, Dr. Narayanan2:45
Total length:22:32

Release

The satellite rights of the film were secured by STAR Vijay. The film was given a U certificate by the Censor Board without cuts.[12] The film and its Telugu version was released simultaneously with Thillu Mullu on 14 June 2013. TVSK has acquired 460 screens in Tamil Nadu, 80 screens in overseas markets across Singapore, Sri Lanka, Malaysia and USA and 60 screens across Kerala and Karnataka.[13]

Box office

The film had good start at the box office collected ₹10 crore (US$1.3 million) in the end of the first week itself and in Telugu, the film grossed ₹3 crore (US$380,000) Total ₹13 crore (US$1.6 million) at the box office.[14] The positive word of mouth helped the film.[15] The film rocked at the box office grossed over ₹60 crore (US$7.5 million) in TN in 6 weeks and Telugu gross would be around ₹15 crore (US$1.9 million). The film had a total Worldwide gross ₹75 crore (US$9.4 million) at the box office. The film declared "Blockbuster Hit" at the box office in Tamil. The film is also listed in most successful films of 2013.[16] The film completed 100 days in 100 centers.[17][18]

Reception

This Tamil version received positive reviews from critics and audience. Moviecrow rated it 3/5 stating that "TVSK works because of Sundar C.'s rich experience and ability to mix various comedy elements and commercial formula with strong backing from a bevy of lead actors and comedians".[19] Rediff wrote:"Theeya Velai Seyyanum Kumaru fails on many counts, the primary being the lead actors and their lackluster performance, the film is still quite boring and predictable".[20] In wrote:"Overall, TVSK is an average rom-com with few good laughs".[21] Behindwoods wrote:"To sum up, TVSK is bound to continue the long-lasting trend of well-made comedy movies striking it big at the box-office".[22] Baradwaj Rangan of the Hindu wrote "Theeya Velai Seiyyanum Kumaru at least has better one-liners, borderline surreal non sequiturs — and all of them are entrusted with RJ Balaji...Santhanam, in comparison, comes off a tad stale, with his now-patented mix of alliteration and rhyme."[23]

The Telugu version received mixed to positive reviews. The Hindu wrote that "Something Something oscillates between being hilarious to ridiculous, backed by good performances by Siddharth, Hansika and Brahmanandam".[24] idlebrain.com gave a review of rating 3/5 stating "Something Something is a romantic comedy that features Brahmanandam in a full length character. It is one of those films in which the character suits Siddharth very well. The scenes and thread featuring Brahmanandam is the lifeline of the movie. On a whole, Something Something works because of Brahmanandam."[25]

References
  1. "Theeya Velai Seiyyanum Kumaru release on June 14th with Singam". Box Office Noon.org. Archived from the original on 15 June 2013. Retrieved 18 May 2013.
  2. Thillu Mullu, Theeya Velai Seiyyanum Kumaru total BO collections | News Archived 21 October 2013 at the Wayback Machine. Metromasti.com. Retrieved on 26 July 2015.
  3. "Ganesh Venkatraman signs Theeya Vela Seiyanum". The Times of India. Archived from the original on 28 September 2013. Retrieved 13 January 2013.
  4. "Ganesh teams up with Vikram". The Times of India. Archived from the original on 6 June 2013. Retrieved 13 January 2013.
  5. "Sundar C signs up Ganesh Venkatraman". IndiaGlitz. Archived from the original on 6 December 2012. Retrieved 13 January 2013.
  6. Theeya Velai Seiyyanum Kumaru | Best Movies OF 2013 – Half Yearly Report Archived 4 July 2013 at the Wayback Machine. Behindwoods.com (14 June 2013). Retrieved on 2015-07-26.
  7. Theeya Velai Seiyyanum Kumaru box office collection Archived 3 July 2013 at the Wayback Machine. Behindwoods.com. Retrieved on 26 July 2015.
  8. "Vishal for the sake of friendship". The Times of India. Archived from the original on 11 April 2013. Retrieved 6 March 2013.
  9. "Samantha, Rana in Sid's film". Sify. 10 May 2013. Archived from the original on 8 June 2013. Retrieved 17 June 2013.
  10. "Siddharth thanks Rana and Samantha". IndiaGlitz. Archived from the original on 16 June 2013. Retrieved 12 June 2013.
  11. Lakshmi, V (30 June 2013). "Kollywood movie titles based on popular dialogues". The Times of India. Archived from the original on 12 June 2018. Retrieved 4 June 2019.
  12. "'Theeya Velai Seiyyanum Kumaru' gets 'U' certificate". Zee news. 23 May 2013. Retrieved 17 June 2013.
  13. "The screen counts and release markets for Thillu Mullu and TVSK". Behindwoods. 13 June 2013. Archived from the original on 16 June 2013. Retrieved 17 June 2013.
  14. Theeya Velai Seiyyanum Kumaru nets Rs.10 crores in first week – Tamil Movies Portal Archived 21 October 2013 at the Wayback Machine. TamilWire.net (26 June 2013). Retrieved on 2015-07-26.
  15. 'Theeya Velai Seiyanum Kumaru' (TVSK) Box Office Collection: Siddharth-Starrer Opens to Good Start in TN Archived 21 October 2013 at the Wayback Machine. Ibtimes.co.in (18 June 2013). Retrieved on 2015-07-26.
  16. Theeya Velai Seiyyanum Kumaru box office collection Archived 21 October 2013 at the Wayback Machine. Behindwoods.com. Retrieved on 26 July 2015.
  17. Theeya Velai Seiyyanum Kumaru Chennai box office total collection | News Archived 21 October 2013 at the Wayback Machine. Metromasti.com (23 July 2013). Retrieved on 2015-07-26.
  18. Thillu Mullu, Theeya Velai Seiyyanum Kumaru total BO collections | News Archived 21 October 2013 at the Wayback Machine. Metromasti.com. Retrieved on 26 July 2015.
  19. "Theeya Velai Seiyanum Kumaru Review — Tamil Movie Review by Moviecrow". Moviecrow.com. 14 June 2013. Archived from the original on 15 June 2013. Retrieved 16 June 2013.
  20. "Review: Theeya Velai Seiyyanum Kumaru is predictable". Rediff. 14 June 2013. Archived from the original on 20 October 2017. Retrieved 17 June 2013.
  21. "Tamil movie review: Theeya Velai Seiyyanum Kumaru works in parts". In.com. 16 June 2013. Archived from the original on 27 September 2013. Retrieved 17 June 2013.
  22. "Theeya Velai Seiyyanum Kumaru Movie Review". Behindwoods. 14 June 2013. Archived from the original on 18 June 2013. Retrieved 17 June 2013.
  23. "Titter-verse". The Hindu. Archived from the original on 28 October 2020. Retrieved 4 August 2019.
  24. Sangeetha Devi Dundoo (14 June 2013). "Something Something: Drama of the absurd". The Hindu. Archived from the original on 17 November 2022. Retrieved 29 April 2020.
  25. "Something Something review". idlebrain.com. Archived from the original on 18 June 2013. Retrieved 14 June 2013.
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