WAEV

WAEV (97.3 FM, "97.3 Kiss FM") is a commercial radio station licensed to Savannah, Georgia. Owned by iHeartMedia, it broadcasts a contemporary hit radio format. WAEV's transmitter is located near Bloomingdale, Georgia, and shares studios with its sister stations in Garden City.

WAEV
Broadcast areaSavannah, Georgia
Hilton Head, South Carolina
Frequency97.3 MHz
Branding97.3 Kiss FM
Programming
FormatTop 40 (CHR)
AffiliationsPremiere Networks
Westwood One
Ownership
Owner
WLVH, WQBT, WSOK, WTKS, WYKZ
History
First air date
1976
Former call signs
WXLM (1970s-1980)
Call sign meaning
Corruption of wave (previous branding)
Technical information[1]
Licensing authority
FCC
Facility ID50403
ClassC0
ERP100,000 watts
HAAT396 meters (1,299 ft)
Links
Public license information
WebcastListen Live
Website973kissfm.iheart.com

History

During the early- and mid-1970s, WXLM was an easy listening station. In September 1977, the station flipped to Album Rock in response to WTOC starting a highly successful overnight album rock program in 1976. Before this, Savannah had been without a rock station since WEAS-FM flipped in the early 1970s. 97.3 went by the name 97 Rock with the call sign WXLM. In 1980, the station flipped to Adult Contemporary known as WAEV ("Wave 97").

When WXLM left the air, Savannah did not have a rock station until WIXV picked up the format in 1986. The station evolved into a Hot AC station as Mix 97.3 in 1993. After several years of falling numbers and revenue in the early 2000s, the station rebranded to Clear Channel's Top 40 Kiss FM format in December 2001. After several months of further format "tweaking", the station moved into a more mainstream mix of music than most other Kiss-branded stations.

32.046028°N 81.340667°W / 32.046028; -81.340667

  1. "Facility Technical Data for WAEV". Licensing and Management System. Federal Communications Commission.
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