WKOR-FM

WKOR-FM (94.9 FM, "94.9 Nash FM") is a country music formatted radio station based in Columbus, Mississippi. WKOR is owned by Cumulus Licensing LLC. WKOR serves East Central Mississippi and parts of West Central Alabama with an ERP of 50,000 watts. Cities in the primary coverage area are Columbus, West Point and Starkville, Mississippi.

For the Now Defunct AM radio station in Starkville, Mississippi, United States, see WKOR (AM).
WKOR-FM
Broadcast areaColumbus-Starkville-West Point
Frequency94.9 MHz
Branding94.9 Nash FM
Programming
FormatCountry
AffiliationsABC Radio
Ownership
Owner
WMXU, WNMQ, WSMS, WSSO
History
First air date
1993
Former call signs
WXZD (1990-1990)
WKIR (1990-1993)
Call sign meaning
King Of Rock[1]
Technical information
Facility ID24531
ClassC2
ERP50,000 watts
HAAT150 meters
Transmitter coordinates
33°28′41″N 88°16′21″W
Links
WebcastListen Live
Websitenashfm949.com

History

After several years in the AOR & Top 40 formats, respectively, WKOR-FM would change to the popular Hot Country format. The station would also change its frequency from 92.1 to 94.9 and relocate its studios to downtown Columbus and be rebranded as K94.9 under the initial guidance of Rusty Walker Programming. Other on-air talent for K94.9 would include Jodi Roberts, Larry Bond, Dave Richards, Kelli Karlson, Mike Grace, Dalton Middleton, Joel Sargent, Kevin Burchfield, Bill Thurlow, Nikki Steele, and Scotty D.

Former Logo for 94.9 used until the switch to Nash FM on February 3, 2014.

On February 3, 2014 WKOR-FM along with 9 other Cumulus owned country music stations, made the switch to going under the Nash FM branding.[2]

References
  1. "Call Letter Origins". Radio History on the Web.
  2. cumulus-adds-11-more-nashfms
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