WMPW

WMPW is a Classic Country formatted broadcast radio station licensed to Danville, Virginia in the United States, serving Danville and Southern Pittsylvania County in Virginia and Northern Caswell County in North Carolina.[1] WMPW is owned and operated by Lakes Media, LLC.[4]

WMPW
Broadcast areaDanville, Virginia
Southern Pittsylvania County, Virginia
Northern Caswell County, North Carolina
Frequency970 AM kHz
Branding"Country Legends 105.9"
Programming
FormatClassic Country[1]
Ownership
OwnerLakes Media, LLC
WHLF, WKSK-FM, WLUS-FM, WSHV, WWDN
History
First air date
September 7, 1959[2]
Former call signs
WYPR (1959-1981)
WVOV (1981-2003)
DWVOV (2003-2011)
WVOV (2011-2011)
WMPW (2011-2015)
WZDV (2015)[3]
Technical information
Facility ID15501
ClassD
Power1,000 Watts daytime
54 Watts nighttime
Transmitter coordinates
36°33′34.0″N 79°22′2.0″W
Links
WebcastWMPW Webstream
WebsiteWMPW Online

Format change

On September 1, 2016, the Classic Country format was dropped in favor of Adult Contemporary and the station's FM translator frequency switched from 103.7 FM to 105.9 FM.[5] The Classic Country format was intended to continue as an online-only station.[5] A year after the station switched to its Adult Contemporary format as "105.9 More FM", it flipped back to Classic Country and brought back the "Country Legends" branding as well.[6]

Translator

In addition to the main station, WMPW is relayed by an FM translator to widen its broadcast area.[7]

Call signFrequencyCity of licenseFIDERP (W)HAATClassFCC info
W290DA 105.9 FM FMDanville, Virginia154006250 watts101 m (331 ft)DLMS

References
  1. "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved August 30, 2016.
  2. Broadcasting Yearbook 2000 (PDF). R.R. Bowker/Reed Business Information/Reed Elsevier, Inc. 2000. p. D-467. Retrieved August 30, 2016.
  3. "Call Sign History". Federal Communications Commission, audio division. Retrieved August 30, 2016.
  4. "WMPW Facility Record". Federal Communications Commission, audio division. Retrieved August 30, 2016.
  5. Venta, Lance (August 29, 2016). "WMPW To Become 105.9 More-FM". RadioBB Networks. Retrieved August 30, 2016.
  6. Venta, Lance (September 13, 2017). "Country Legends Returning To Danville". RadioBB Networks. Retrieved October 13, 2021.
  7. "W290DA Facility Record". Federal Communications Commission, audio division. Retrieved August 30, 2016.
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