WTVT

The station first signed on the air on April 1, 1955, becoming the third television station in Tampa Bay (after WSUN-TV—channel 38, frequency now occupied by WTTA, and WFLA-TV, channel 8), it is also currently the second-oldest surviving station in the market behind WFLA. Upon its launch, WTVT took over the CBS affiliation from WSUN-TV. WTVT was originally owned by Tampa Bay radio veteran Walter Tison and his Tampa Television Company. The Federal Communications Commission (FCC) originally awarded the construction permit to build a station on channel 13 to the now-defunct Tampa Times newspaper, which owned WDAE radio (then at 1250 AM, now at 620 AM). However, the FCC reversed its decision and awarded the license to the Tison group, which intended to open a studio facility in nearby St. Petersburg. The Times appealed the FCC's decision, but lost. Although it appears that the station's call letters stand for "Television Tampa", they actually stand for the initials of Walter Tison and his wife, Virginia. Like many other stations located on "unlucky" channel 13, WTVT used a black cat as its mascot for several years.

In 1956, the Tampa Television Company merged with the Oklahoma City-based Oklahoma Publishing Company. OPUBCO's broadcasting subsidiary, the WKY Radiophone Company, would later be known as Gaylord Broadcasting, named for the family that owned the company (Gaylord also owned what is present-day CBS O&O KTVT in Fort Worth, but the "TVT" base callsign was only a coincidence).

The station's remote broadcast facilities were chosen for network pool coverage of Alan Shepard and John Glenn's Mercury capsule splashdowns (in 1961 and 1962, respectively).[3][4] The mobile unit recorded the recoveries on videotapes that were flown to the mainland.

Through its CBS affiliation, WTVT carried Super Bowl XVIII, which was hosted at Tampa Stadium, in 1984.

In 1987, Gaylord sold the station to Gillett Communications (which made it a sister station of those Gillett acquired from KKR, most of which were stations owned by Storer Broadcasting). Gillett underwent a corporate restructuring in the early 1990s, changing its name to GCI Broadcast Services, Inc. In 1993, GCI filed for bankruptcy, and its stations (including WTVT) were sold to New World Communications. By that time, WTVT was preempting CBS This Morning for a locally produced morning newscast, as well as preempting all but one hour of the network's Saturday morning cartoons and aired the weeknight edition of the CBS Evening News on a half-hour tape delay at 7 p.m. WTVT did not carry the CBS daytime dramas Capitol or The Bold and the Beautiful and instead aired The Young and the Restless at 1 p.m. on a half-hour delay. This was due to the popularity of its one hour midday newscast that dates back to the 1970s.

On December 18, 1993, Fox outbid CBS for the rights to the NFL's National Football Conference television package beginning with the league's 1994 season.[5] Most of Fox's affiliates at the time were on the UHF band; seeking to affiliate with VHF stations to complement the new rights, Fox signed a long-term deal with New World Communications on May 23, 1994, to affiliate with twelve of the company's major network affiliates, effective that fall.[6]

WTVT affiliated with Fox on December 12, 1994, ending its 39-year affiliation with CBS. This resulted in a three-way affiliation swap that resulted in the market's second Fox affiliate, WFTS-TV (channel 28), affiliating with ABC as part of a deal between the station's owner, the E. W. Scripps Company and ABC that resulted in sister stations WMAR-TV in Baltimore and KNXV-TV in Phoenix joining the network; longtime ABC affiliate WTSP (channel 10), which was retained by Citicasters, became a CBS affiliate. The final CBS program to air on WTVT was the made-for-TV movie Reunion, which began at 9:00 p.m. Eastern Time on December 11, 1994. With the switch, WTVT became the third Tampa area station to have been affiliated with Fox. WTOG (channel 44) was the market's original affiliate from the network's launch in October 1986 until the affiliation moved to WFTS in 1988. The station chose not to renew the more expensive syndicated programs that it had run as a CBS affiliate, and instead began acquiring cheaper first-run syndicated talk and reality shows.

Albeit with a three-month interruption due to CBS losing the NFC rights (the games instead aired on WFTS for the first three months of Fox's NFC telecasts as a lame-duck affiliate), the switch allowed WTVT to retain its status as the "home" station for the Tampa Bay Buccaneers—a status it held since 1977, when the team moved to the NFC. Under the NFL's contract with Fox (and before it, CBS), WTVT normally airs most of the Bucs' games, including all road games against American Football Conference opponents. However, largely due to the Bucs' lack of success on the field for most of their first 20 years, the team's home games were almost always blacked out locally. This was especially true during the Bucs' darkest period in the 1980s and 1990s, when they had 12 consecutive 10-loss seasons; at one point, no Bucs home games were seen locally from 1982 to 1986—spanning portions of five seasons. Once the Buccaneers began to build a winning team in the late 1990s, along with a new look and the opening of Raymond James Stadium, local television blackouts decreased, thus allowing more games to be shown on WTVT. The blackout rules were lifted by the NFL in 2015 on an experimental basis, and have since been suspended indefinitely, meaning games are now shown on Channel 13 regardless of attendance. Through Fox’s contract with Major League Baseball, the station has also aired select Tampa Bay Rays games since the team’s inaugural season in 1998, including the team's 2008 and 2020 World Series appearances.

News Corporation bought New World outright in July 1996;[7] the purchase was finalized on January 22, 1997, making WTVT the first owned-and-operated station of a major network in the Tampa Bay area. Although New World no longer exists as a separate company, WTVT continues to use "New World Communications of Tampa Bay" as the copyright tag at the end of the station's newscasts. Shortly after the purchase was announced, the station changed its branding from "Channel 13" to "Fox 13"—retaining the numerical "13" logo it had used since 1989 as a CBS affiliate (the font for that number has since been utilized by sister station WFLD in Chicago upon its rebranding in 2012, as well as the "13" itself used by former sister station WHBQ-TV in Memphis and PBS member station KERA-TV in Dallas). Under Fox ownership, the station added more higher-profile syndicated shows and a few off-network sitcoms to its lineup.

In June 2009, WTVT interviewed late television pitchman Billy Mays shortly before his death. His interview, which was conducted at the Tampa International Airport, is believed to have been his final appearance on live television.[8]

On December 14, 2017, The Walt Disney Company, owner of WFTS-TV's affiliated network ABC, announced its intent to buy WTVT's parent company, 21st Century Fox, for $66.1 billion; the sale, which closed on March 20, 2019, excluded WTVT as well as the Fox network, the MyNetworkTV programming service, Fox News, Fox Sports 1 and the Fox Television Stations unit, which were all transferred to the newly-formed Fox Corporation.[9][10]

In 1997, Steve Wilson and Jane Akre began work on a story regarding the agricultural biotechnology company Monsanto and recombinant bovine growth hormone (rBGH), a milk additive that had been approved for use by the Food and Drug Administration but also blamed for a number of health issues. Wilson and Akre planned a four-part investigative report on Monsanto's use of rBGH, which prompted the company to write to Fox News Channel president Roger Ailes in an attempt to have the report reviewed for bias and because of the "enormous damage that can be done" as a result of the report.[17]

WTVT did not run the story, and later argued in court that the report was not "breakthrough journalism." Wilson and Akre then claimed that the station's actions constituted the news broadcast telling lies, while WTVT countered looking only for fairness, and wanted to air a hard-hitting story with a number of statements critical of Monsanto.[18] Wilson and Akre stated that they rewrote the report over 80 times over the course of 1997, and WTVT decided to exercise "its option to terminate their employment contracts without cause,"[19] and did not renew their contracts in 1998. WTVT later ran a report about Monsanto and rBGH in 1998, and the report included defenses from Monsanto.[20]

After Wilson and Akre's contracts were not renewed, they filed a lawsuit concerning WTVT's "news distortion" under Florida's whistleblower laws, claiming their termination was retaliation for "resisting WTVT's attempts to distort or suppress the BGH story."[21] In a joint statement, Wilson claimed that he and Akre "were repeatedly ordered to go forward and broadcast demonstrably inaccurate and dishonest versions of the story," and "were given those instructions after some very high-level corporate lobbying by Monsanto (the powerful drug company that makes the hormone) and also ... by members of Florida's dairy and grocery industries."[22] The trial commenced in the summer of 2000 with a jury dismissing all of the claims brought to trial by Wilson, but siding with one aspect of Akre's complaint, awarding her $425,000 and agreeing that Akre was a whistleblower because she believed there were violations of the Communications Act of 1934 and because she planned on reporting the station to the Federal Communications Commission. Reason magazine, referring to the case, noted that Akre's argument in the trial was that Akre and Wilson believed news distortion occurred, but that they did not have to prove this was the case.[20]

An appeal was filed, and a ruling in February 2003 came down in favor of WTVT, who successfully argued that the FCC policy against falsification was not a "law, rule, or regulation", and so the whistle-blower law did not qualify as the required "law, rule, or regulation" under section 448.102.... Because the FCC's news distortion policy is not a "law, rule, or regulation" under section 448.102, Akre has failed to state a claim under the whistle-blower's statute."[21] The appeal did not address any falsification claims, noting that "as a threshold matter... Akre failed to state a claim under the whistle-blower's statute," but noted that the lower court ruled against all of Wilson's charges and all of Akre's claims with the exception of the whistleblower claim that was overturned.[21]

• Paul Dellegatto (AMS Certified Broadcast Meteorologist Seal of Approval) – chief meteorologist; weeknights
• Mark Wilson – weeknight 6:00 p.m. and 10:00 p.m. anchor

The station's digital signal is multiplexed:

WTVT shut down its analog signal, over VHF channel 13, on June 12, 2009, as part of the federally mandated transition from analog to digital television.[24] The station's digital signal remained on its pre-transition VHF channel 12,[25] using PSIP to display WTVT's virtual channel as 13 on digital television receivers.