WVON

WVON (1690 AM "The Voice of the Nation", originally "Voice of the Negro") is a radio station serving the Chicago market, which airs an African-American-oriented talk format. WVON is operated by Midway Broadcasting Corporation via a local marketing agreement with frequency owner iHeartMedia.

WVON
Broadcast areaChicago metropolitan area
Frequency1690 kHz
BrandingAM 1690 WVON
Programming
Language(s)English
FormatAfrican-American-oriented talk
AffiliationsPremiere Networks
Ownership
Owner
OperatorMidway Broadcasting Company
History
First air date
October 2003 (2003-10)
Former call signs
WHTE (1998–2003)
WRLL (2003–06)
Call sign meaning
"The Voice of the Negro"[1]
"The Voice of the Nation."[1]
Technical information[2]
Licensing authority
FCC
Facility ID87178
ClassB
Power
  • 10,000 watts day
  • 1,000 watts night
Transmitter coordinates
41°44′14″N 87°42′04″W
Translator(s)98.3 W252AW (Chicago)
Links
Public license information
WebcastListen live (via iHeartRadio)
Websitewvon.com

WVON's predecessor station began catering to an African-American audience in the 1940s. In 1963 Chess Records bought the station and debuted WVON, with its programming of soul, and rhythm and blues music becoming very popular throughout the 1960s. The station's news and commentary also played an active role during the Civil Rights Movement during this era. Its present African-American-oriented talk format began in 1986. The station served as a springboard for Barack Obama during the early days of his political career.[3]

Licensed to Berwyn, Illinois, WVON has studios in the South Loop,[4] and its transmitter is located at 87th and Kedzie in Chicago's Ashburn community.

History

Station's origins

WVON's origins lie in WHFC, which began in 1926, broadcasting from the Hotel Flanders in Chicago.[5][6] It was owned by Richard W. Hoffman.[5][6] Like many stations of the time, WHFC shared time with other stations on its frequency.[5] Its city of license was later changed to Cicero, Illinois, and it studios and transmitter were moved to Cermak Rd. in Cicero.[5][6][7] In early years, WHFC aired pop music from singers like Bing Crosby, and aired live band performances from Cicero's Olympic Ballroom.[5][8][9] In 1930, WHFC moved to 1420, where it shared time with WEHS and WKBI.[5][7] Hoffman bought out the other two stations, and by 1936 it operated on 1420 full-time.[5] WHFC's frequency was changed to 1450 in 1941, as a result of the North American Regional Broadcasting Agreement.[5]

In the early 1950s, WHFC's studios and transmitter were moved to 3350 S. Kedzie, in Chicago's South Lawndale community.[5] In the 1940s, 1950s, and 1960s, WHFC aired ethnic and African-American programming.[5][6][10] Ernie Banks hosted a program on the station in the late 1950s.[11] WHFC's programming was simulcast on 97.9 WEHS after WEHS's storecasting contract expired in the 1950s.[5]

Beginnings of WVON

WVON's former studio building in South Lawndale

In 1963, WHFC became WVON when it was purchased by Leonard and Phil Chess, the owners of Chess Records, for $1 million.[12][13] 97.9 WEHS was included in the sale.[13] WVON debuted on April 1, 1963 and quickly became a success playing R&B music, becoming the second most listened to Chicago station during evening hours by early 1964.[14][15] 97.9 WEHS's call sign was changed to WHFC, and simulcast WVON's programming until 1965, when 97.9 adopted a jazz format as WSDM.[12][16][17] WVON ran 1,000 watts during the day and 250 watts at night.[12][16] Though the station was initially geared strictly to a black audience, by 1968 its playlist had expanded to include songs by white artists that were compatible with the station's sound, in an effort to reach a wider audience.[15][18][19]

WVON was a "heritage" station to Chicago's black community featuring great Black air personalities like Moses "Lucky" Cordell, Bruce Brown, Herb Kent "The Cool Gent",[20][21][22] E. Rodney Jones,[20] Cecil Hale, Joe "Youngblood" Cobb,[20] Ed "Nassau Daddy" Cook, Bill "Butterball" Crane, Pervis Spann,[14][20] Don Cornelius,[20] Sid McCoy (who would accompany Cornelius when he formed Soul Train), Richard Pegue, Bernadine C. Washington, Jay Johnson, newsmen Roy Wood[20] and Jim Moloney, a very young reporter/engineer Larry Langford and many others. WVON became well known outside the Chicago area as well. Berry Gordy, the president of Motown Records, sent every song he produced immediately to WVON before any other station.[20] Other similar stations across the country took inspiration from WVON's format. The station also had an active role during the Civil Rights Movement, covering it extensively.[23][1][24] Rev. Jesse Jackson called into the station to report the assassination of Martin Luther King Jr.[14]

Sale to Globetrotter and move to 1390

Sign for WVON 1450 AM above and behind Lakeside Coffee Shop at 2141 S Indiana, Chicago, March 1979.

After Leonard Chess died in 1969, the Chess family decided to sell WVON to Globetrotter Communications, owned by George N. Gillett Jr. and Potter Palmer for $9 million.[25][26] The sale was consummated in 1970.[26] In 1975, Globetrotter bought WNUS-AM-FM from the McLendon interests for $4,450,000; they moved WVON from 1450 to the 5,000-watt former WNUS signal on 1390 on February 5 of that year at 3:30 p.m.,[27] which increased WVON's coverage area significantly. The 1450 frequency was left silent for a time.[28] On August 24, 1976, FM classical music station WFMT was allowed to simulcast on 1450 as an interim operator while the Federal Communications Commission (FCC) evaluated applications for a new license for the frequency.[29] WVON reduced its news and community programming beginning in 1974, but continued to air a weekly broadcast by Jesse Jackson.[30]

In 1977, Combined Communications Corporation purchased Globetrotter Communications, and the following year Combined Communications merged with Gannett Co.[31][32] In 1982, Yvonne Daniels joined WVON as morning drive host.[33]

Shared-time on 1450

WVON's former tower at 1450 AM

The FCC process of assigning a license for the vacant 1450 AM frequency resulted in a shared-time arrangement, as applicants Midway Broadcasting Corporation and Migala Communications reached an agreement to split the broadcast day.[34] Two former WVON personalities, Pervis Spann and Wesley South, were the principals of Midway Broadcasting.[14] They accepted the random issue call sign WXOL, while Migala chose WCEV ("We're Chicagoland's Ethnic Voice") as their call sign.[35][36][37] Jan Under the agreement, WCEV would operate from 1PM to 10PM Monday through Friday, with WXOL taking the rest of the hours.[38] Both stations were on the air by October 1979 and shared a transmitting tower.[36][37][39][40] The 317-foot tower was located at the old WVON site at 3350 South Kedzie Avenue.[36][37] WXOL broadcast from studios at that location, while WCEV built its own facilities on the northwest side of Chicago.[39]

WXOL aired a blues oriented format, and its appearance on the dial sparked an immediate increase in the sales of blues records in the Chicago area.[40][41][42]

107.5 WGCI was also programmed to appeal to black audiences, and it and other FM stations won away many of WVON's listeners.[43] WGCI became so successful that Gannett changed the call letters of 1390 from WVON to WGCI in 1983.[43][44] Midway Broadcasting immediately filed a request with the FCC to change WXOL's call sign to WVON, and on March 28, 1984 the WVON call letters returned to their former home at 1450.[45][43] The station experienced a 50% increase in its audience after the call sign change.[43]

In 1986, WVON adopted its current black-oriented talk radio format.[14] In 2002, then State Senator Barack Obama filled in for vacationing Cliff Kelley.[14] Roland Martin hosted a program on WVON from October 2005 to October 2008.[46][47][48]

Move to 1690

On September 18, 2006, the station got another signal upgrade when WVON's call letters and programming moved to 1690 AM broadcasting with 10,000 watts during the day.[49] This happened when Midway Broadcasting took over management of the station using an LMA (like a lease agreement) on the frequency licensed to Berwyn, Illinois and owned by Clear Channel Communications (now known as iHeartMedia).[49] The move displaced the oldies format of Clear Channel-operated WRLL on 1690.[49] The WRLL call letters were assigned to Midway's half of the time-share on 1450 at Cicero, Illinois.

In 2007, the station's studios were moved from their longtime home at 3350 S. Kedzie to the former Soft Sheen Products Building on 87th Street in Chicago's Chatham neighborhood.[50] In late 2018, its studios were moved to the South Loop.[4]

In May 2019, former Cook County Board President Todd Stroger joined the station as morning co-host.[51][52] In summer 2020, Stroger left WVON, along with his co-host Maze Jackson, after being told by station management that they could no longer discuss Mayor Lori Lightfoot, and to disconnect any callers who were critical of her, immediately joining 1570 WBGX in the same time slot.[53][54]

References

  1. Reich, Howard. 50 years of Chicago's WVON: A Chicago voice that echoes nationwide", Chicago Tribune. March 29, 2013. Retrieved January 20, 2020.
  2. "Facility Technical Data for WVON". Licensing and Management System. Federal Communications Commission.
  3. Schlikerman, Becky. "WVON celebrates 50th birthday with celebs, pols", Chicago Sun-Times. April 6, 2013.
  4. "Iconic WVON radio station moving from Chatham", The Chicago Crusader. October 3, 2018. Retrieved April 17, 2020.
  5. Ghrist, John R. (1996). Valley Voices: A Radio History. Crossroads Communications. p. 358-364.
  6. "AM Histories", Broadcasting — Telecasting. A Continuing Study of Major Radio Markets: Study No. 7: Chicago. October 25, 1948. p. 18. Retrieved January 18, 2020.
  7. Broadcasting 1935 Yearbook. Broadcasting. 1935. p. 29. Retrieved January 18, 2020.
  8. "Start Series of Symphonic Hours Here", Cicero Life. April 25, 1937. p. 1.
  9. "Sings Again", Cicero Life. July 5, 1937. p. 8.
  10. "Nat'l Advertisers Hypo. Use Of Negro Shows Thruout U.S.", Billboard. February 24, 1951. p. 7. Retrieved January 19, 2020.
  11. Condon, David. "In the Wake of the News....", Chicago Tribune. December 12, 1958. p. C1.
  12. "New Chess R.&B. 'Baby' Shows Face in Chicago", Billboard. April 13, 1963. p. 24. Retrieved January 19, 2020.
  13. "Radio Stations Hot Item in Sales Market", Broadcasting. February 18, 1963. p. 106. Retrieved January 20, 2020.
  14. Reich, Howard. "WVON timeline", Chicago Tribune. March 29, 2013. Retrieved January 20, 2020.
  15. Biro, Nick. "Chicago Radio: Kings Remain Assumptive; Heirs Presumptive", Billboard. March 28, 1964. p. 12. Retrieved January 20, 2020.
  16. 1964 Broadcasting Yearbook, Broadcasting, 1964. p. B-48. Retrieved January 19, 2020.
  17. "Stations By Format", Billboard. October 16, 1965. p. 62. Retrieved January 19, 2020.
  18. "WVON Tells Why It's a 'Happening'", Billboard. June 22, 1968. p. 77. Retrieved January 20, 2020.
  19. Paige, Earl. "Slant's Out as Music Integrates", Billboard. August 23, 1969. p. 49. Retrieved January 20, 2020.
  20. Danois, Ericka Blount (2013). Love, Peace and Soul: Behind the Scenes of America's Favorite Dance Show Soul Train: Classic Moments. Rowman & Littlefield. Retrieved January 20, 2020.
  21. Herb Kent-Radio Hall of Fame
  22. Kent, Herb; Smallwood, David, eds. (2009), The Cool Gent: The Nine Lives of Radio Legend Herb Kent, Lawrence Hill Books, p. 272, ISBN 978-1-55652-774-6, retrieved 2010-04-27
  23. "'A Person Has to Love Radio'", Billboard. April 6, 1968. p. 19. Retrieved January 20, 2020.
  24. "WVON's Bell Urges All Stations to Fight Bias", Billboard. September 21, 1968. p. 18. Retrieved January 20, 2020.
  25. "WVON, Chicago Station, To Be Sold for $9 Mil", Billboard. December 13, 1969. p. 4. Retrieved January 20, 2020.
  26. "$9-million Chicago sale OK'd by FCC", Broadcasting. September 28, 1970. p. 30. Retrieved January 20, 2020.
  27. Deeb, Gary (February 6, 1975). "WVON moves to WNUS". Chicago Tribune. p. B10.
  28. Deeb, Gary. "A youthful 'free' alternative to the AM vacuum at 1450", Chicago Tribune. April 3, 1975. p. B9.
  29. "Classics on AM in Heavy Return to Chi Territory", Billboard. September 11, 1976. p. 39. Retrieved May 12, 2019.
  30. "The dark side of the medium", Chicago Tribune Magazine. March 4, 1979. Retrieved January 20, 2020.
  31. "Soul Sauce", Billboard. May 14, 1977. p. 42. Retrieved January 20, 2020.
  32. Jones, William H. "Gannett Plans to Buy Combined Communications", The Washington Post. May 9, 1978. Retrieved January 20, 2020.
  33. Fong-Torres, Ben (2001). The Hits Just Keep on Coming: The History of Top 40 Radio. Hal Leonard Corporation. p. 218. Retrieved January 20, 2020.
  34. "Frequent Pals: Polka /R&B", Billboard. August 4, 1979. p. 20. Retrieved April 1, 2019.
  35. Migała, Józef (1987). Polish radio broadcasting in the United States. Eastern European Monographs. p. 261.
  36. History Cards for WXOL, fcc.gov. Retrieved January 20, 2020.
  37. History Cards for WCEV, fcc.gov. Retrieved January 20, 2020.
  38. Warren, James. "Talk About Clout", Chicago Tribune. March 23, 1989. Retrieved January 20, 2020.
  39. Broadcasting & Cable Yearbook 1981, Broadcasting & Cable, 1981. p. C-68. Retrieved January 20, 2020.
  40. Penchansky, Alan. "Black Stations Give Blues Another Look", Billboard. November 3, 1979. pp. 6, 82. Retrieved January 20, 2020.
  41. "Pervis Spann's Biography", The History Makers. Retrieved January 20, 2020.
  42. Harper, Alan (2016). Waiting for Buddy Guy: Chicago Blues at the Crossroads. University of Illinois Press. p. 69. Retrieved January 20, 2020.
  43. Zorn, Eric. "WGCI Alphabet Change Doesn't Soup Up Listener Ratings", Chicago Tribune. February 4, 1985.
  44. "Call letters", Broadcasting. October 17, 1983. p. 82. Retrieved May 8, 2019.
  45. Call Sign History 42068, fcc.gov. Retrieved January 20, 2020.
  46. Feder, Robert. "Loop comeback awaits Johnny B.'s autograph", Chicago Sun-Times. October 7, 2005. p. 71.
  47. Feder, Robert. "Roland along - WVON loses morning star Martin to national role on Joyner's show", Chicago Sun-Times. September 12, 2008. p. 39.
  48. Foster, Stella. "Win inaugural trip", Chicago Sun-Times. December 23, 2008.
  49. Feder, Robert (August 16, 2006). "It's a whole new day for WVON at 1690 AM". Chicago Sun-Times. Archived from the original on November 16, 2018. Retrieved January 18, 2020.
  50. Jackson, Cheryl V. "New Digs for WVON", Chicago Sun-Times. February 1, 2007. Retrieved January 18, 2020.
  51. Hinz, Greg. "Cook County Board former president Todd Stroger gets WVON show", Crain's Chicago Business. May 14, 2019. Retrieved December 15, 2021.
  52. "Todd Stroger joins WVON as morning co-host", RobertFeder.com. May 14, 2019. Retrieved December 15, 2021.
  53. Feder, Robert "Maze Jackson, Todd Stroger quit morning show at WVON", Daily Herald. July 7, 2020. Retrieved December 15, 2021.
  54. "Report: Maze Jackson, Todd Stroger Quit Morning Show At WVON/Chicago", All Access. July 7, 2020. Retrieved December 15, 2021.
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