2022 Wisconsin Secretary of State election
The 2022 Wisconsin Secretary of State election took place on November 8, 2022, to elect the Secretary of State of Wisconsin. Incumbent Democrat Doug La Follette won re-election to an unprecedented 12th term in the office, narrowly defeating Republican state legislator Amy Loudenbeck. With a margin of 0.29%, this was the closest secretary of state race of the 2022 election cycle.
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![]() ![]() ![]() ![]() ![]() La Follette: 40–50% 50–60% 60–70% 70–80% 80–90% >90% Loudenbeck: 40–50% 50–60% 60–70% 70–80% 80–90% >90% Tie: 40–50% 50% No data | |||||||||||||||||
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Elections in Wisconsin |
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Democratic primary
Nominee
- Doug La Follette, incumbent secretary of state[1]
Eliminated in primary
- Alexia Sabor, chair of the Dane County Democratic Party[2]
Endorsements
Alexia Sabor
- Statewide officials
- Barbara Lawton, former Lieutenant Governor of Wisconsin (2003–2011)[3]
Polling
Poll source | Date(s) administered |
Sample size[lower-alpha 1] |
Margin of error |
Doug La Follette |
Alexia Sabor |
Undecided |
---|---|---|---|---|---|---|
Change Research (D)[upper-alpha 1] | July 1–7, 2022 | 560 (LV) | ± 4.6% | 42% | 9% | 43% |
Results

Primary results by county:
La Follette
- 50–60%
- 60–70%
- 70–80%
Party | Candidate | Votes | % | |
---|---|---|---|---|
Democratic | Doug La Follette (incumbent) | 300,773 | 63.63% | |
Democratic | Alexia Sabor | 171,954 | 36.37% | |
Total votes | 472,727 | 100.0% |
Republican primary
Nominee
Endorsements
Amy Loudenbeck
- U.S. Representatives
- Bryan Steil, U.S. Representative from Wisconsin's 1st congressional district[8]
- Tom Tiffany, U.S. Representative from Wisconsin's 7th congressional district[9]
- Statewide officials
- Ben Brancel, former Wisconsin Secretary of Agriculture, Trade, and Consumer Protection (2011–2017)[8]
- Scott McCallum, former Governor of Wisconsin (2001–2003)[8]
- Tommy Thompson, former Governor of Wisconsin (1987–2001)[9]
- Cathy "Cate" Zeuske, former State Treasurer of Wisconsin 1991–1995)[9]
- State legislators
- Individuals
- Dmitry Becker, former opponent in primary [11]
- Diane Hendricks, co-founder and chair of ABC Supply[9]
- Organizations
- Wisconsin Fraternal Order of Police[12]
- Wisconsin Grocers Association[13]
- Wisconsin Young Republicans[14]
Jay Schroeder
- State legislators
- Jim Marchant, former Nevada assemblyman (2016–2018), Republican nominee for Nevada secretary of state in 2022[15]
Declined to endorse
- Organizations
Results

Primary results by county:
Loudenbeck
- 40–50%
- 50–60%
- 60–70%
- 70–80%
Schroeder
- 40–50%
Party | Candidate | Votes | % | |
---|---|---|---|---|
Republican | Amy Loudenbeck | 264,940 | 46.32% | |
Republican | Jay Schroeder | 228,191 | 39.90% | |
Republican | Justin Daniel Schmidtka | 78,846 | 13.78% | |
Total votes | 571,977 | 100.0% |
Libertarian primary
Nominee
- Neil Harmon[5]
Results
Party | Candidate | Votes | % | |
---|---|---|---|---|
Libertarian | Neil Harmon | 769 | 100.0% | |
Total votes | 769 | 100.0% |
General election
Predictions
Source | Ranking | As of |
---|---|---|
Sabato's Crystal Ball[17] | Tossup | November 3, 2022 |
Elections Daily[18] | Lean R (flip) | November 7, 2022 |
Polling
Poll source | Date(s) administered |
Sample size[lower-alpha 1] |
Margin of error |
Doug La Follette (D) |
Amy Loudenbeck (R) |
Other | Undecided |
---|---|---|---|---|---|---|---|
CNN/SSRS | October 13–17, 2022 | 905 (RV) | ± 4.2% | 47% | 46% | 6%[lower-alpha 2] | 1% |
714 (LV) | ± 4.5% | 49% | 48% | 2%[lower-alpha 3] | 1% |
Results
Party | Candidate | Votes | % | ±% | |
---|---|---|---|---|---|
Democratic | Doug La Follette (incumbent) | 1,268,748 | 48.30% | -4.44% | |
Republican | Amy Loudenbeck | 1,261,306 | 48.01% | +0.83% | |
Libertarian | Neil Harmon | 54,413 | 2.07% | N/A | |
Green | Sharyl R. McFarland | 41,532 | 1.58% | N/A | |
Write-in | 944 | 0.04% | -0.04% | ||
Plurality | 7,442 | 0.28% | -5.16% | ||
Total votes | 2,626,943 | 100.0% | -1.87% | ||
Democratic hold | |||||
Notes
- Key:
A – all adults
RV – registered voters
LV – likely voters
V – unclear - "Neither" with 4%; "Other" with 2%
- "Neither" with 1%; "Other" with 1%
- Partisan clients
- This poll was sponsored by 314 Action Fund
References
- Johnson, Shawn (March 17, 2022). "Wisconsin Secretary of State Doug La Follette to seek reelection in 2022". www.wpr.org. Wisconsin Public Radio. Retrieved March 31, 2022.
- "Democrat Alexia Sabor to challenge Secretary of State Doug La Follette". www.jsonline.com. Milwaukee Journal-Sentinel. April 22, 2022. Retrieved April 29, 2022.
- "Sabor Campaign: Barbara Lawton endorses Alexia Sabor for Wisconsin Secretary of State". www.wispolitics.com. Wispolitics.com. June 14, 2022. Retrieved June 17, 2022.
- "2022 State and Federal Official Results". Wisconsin Elections Commission.
- White, Laurel (December 1, 2021). "GOP lawmaker Amy Loudenbeck launches secretary of state campaign, calls for office to take control of elections". www.wpr.org. Wisconsin Public Radio. Retrieved March 31, 2022.
- "Jay Schroeder Announcement of Candidacy" (PDF). www.wispolitics.com. Wispolitics.com. November 16, 2021. Retrieved March 31, 2022.
- Becker, Dmitry. "Dmitry Becker for Secretary of State". Dmitry Becker for Secretary of State. Retrieved October 24, 2023.
- "Loudenbeck campaign: Support grows stronger as primary nears, McCallum, Steil and Bancel endorse". Wispolitics.com. July 25, 2022. Retrieved July 29, 2022.
- "Loudenbeck campaign: Support for Loudenbeck for Secretary of State continues to grow". www.wispolitics.com. Wispolitics.com. May 18, 2022. Retrieved May 20, 2022.
- "Loudenbeck Campaign: Announces legislative endorsements". www.wispolitics.com. Wispolitics.com. January 20, 2022. Retrieved March 31, 2022.
- Becker, Dmitry. "Dmitry Becker for Secretary of State". Dmitry Becker for Secretary of State. Retrieved October 24, 2023.
- "Loudenbeck campaign: Statement on Wisconsin Fraternal Order of Police endorsement". Wispolitics.com. Retrieved August 8, 2022.
- "Loudenbeck Campaign: Receives endorsement of Grocers for Secretary of State". www.wispolitics.com. Wispolitics.com. March 23, 2022. Retrieved March 31, 2022.
- "Wisconsin Young Republicans: Announce election endorsements". May 11, 2022.
- "Schroeder campaign: Receives huge endorsement from fellow patriot for SOS". www.wispolitics.com. Wispolitics.com. June 20, 2022. Retrieved June 24, 2022.
- Leischner, Mike (May 22, 2022). "No Endorsement From State Republicans in Governor's Race". www.wtaq.com. WTAQ. Retrieved May 28, 2022.
- "Secretary of State and Attorney General: What to Watch for Next Week in Key Statewide Contests". Sabato's Crystal Ball. November 3, 2022. Retrieved November 3, 2022.
- Solomon, Zack (November 7, 2022). "Elections Daily Secretary of State Ratings". Elections Daily. Retrieved November 29, 2022.
External links
- Official campaign websites
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