Adventure (Yoasobi song)

"Adventure" (アドベンチャー, Adobenchā) is a song by Japanese duo Yoasobi from their third extended play, The Book 3 (2023). It was released on February 15, 2023, through Sony Music Entertainment Japan. Written by Ayase, the song is a theme for 2023 Universal Studios Japan's campaign Unibaru, based on Nagi's novel Lens Goshi no Kirameki o. Its accompanying music video, showing an animated girl dancing in the theme park, premiered on March 11. Commercially, "Adventure" peaked at number 48 on the Oricon Combined Singles and number 30 on the Billboard Japan Hot 100.

"Adventure"
An illustration of confetti in front of Universal Studios Japan's gate
Single by Yoasobi
from the EP The Book 3
LanguageJapanese
ReleasedFebruary 15, 2023
GenreJ-pop
Length3:19
LabelSony Japan
Songwriter(s)Ayase
Producer(s)Ayase
Yoasobi singles chronology
"Umi no Manimani"
(2022)		 "Adventure"
(2023)		 "Seventeen"
(2023)
Music video
"Adventure" on YouTube

Background and release

On October 19, 2022, Yoasobi announced a collaboration with Universal Studios Japan to write and sing a theme for the student support campaign called Unibaru in 2023, based on the novel that won the contest held by the campaign, under the theme "unforgettable memories in school age at the [USJ] park".[1] Nagi's Lens Goshi no Kirameki o (レンズ越しの煌めきを, lit. "sparkling moments beyond the lens") won the contest and received "Yoasobi Award".[2] The theme park released the 2023 Unibaru advertisement on January 26, 2023, featuring Yoasobi's new song titled "Adventure".[3] Since February 1, the song was played at Hollywood Dream – The Ride venue in the theme park.[4]

The full-length version of the song was aired for the first time on the radio show Rock Kids 802 on February 9.[5] Three days later, Yoasobi revealed the cover artwork and the teaser video for "Adventure", announcing to be available for digital music and streaming platforms on February 15.[6] Created by Kouhei Kadowaki, the cover artwork features an illustration of confetti in front of Universal Studios Japan's gate.[7] The teaser video shows Ikura's voice reading passages from the based novel with the blurred background of the theme park.[8] "Adventure" was later included on the duo's third extended play The Book 3, released on October 4.[9]

Composition

"Adventure" is described as "a bright and refreshing spring-like song packed with fun memories at the [USJ] park."[10] Written by Rockin'On Japan's Kaori Komatsu, "Adventure" begins with acoustic guitar, representing "the beginning of a new day". "Rhythmic" synthesizer sounds are added to "heighten the emotion" as if responding to the main character's feelings.[11]

Music video
A scene in the music video shows an animated girl dancing in the real square in Universal Studios Japan.

An accompanying music video for "Adventure", directed by Jun Tamukai, premiered on March 11, 2023, at 10:00 AM JST.[12][13] It shows a fusion of live-action and animation, depicting "somewhere between fantasy and reality." The story of the music video is creative director Rei Hanada's idea after her first listening to the song, and imagining a scene of "a girl walking around Universal Studios Japan and dancing with her heart pumping."[14]

The video begins with an animation of a girl walking and starting to dance in the "low degree of freedom" background with "flat horizontal scrolling like a retro game and limited colors." When the girl runs through the gate, the background is changed to inside Universal Studios Japan at night and she continuously dances, including at the square and the restaurant. The video ended up with the girl returning to reality and meeting her friends who "could not meet easily due to the COVID-19 pandemic" in front of the theme park.[14]

Live performances

Universal Studios Japan held a special concert, called Unibaru! Live 2023, at Universal Studios Japan, Osaka, for four days on March 11–12 and 25–26; the lineup included Yoasobi, Sakurazaka46, Little Glee Monster, and NiziU.[15] The duo performed on the first day and gave the debut performance of "Adventure" as the last song of the setlist, featuring Snoopy, Hello Kitty, and Sesame Street's mascots.[16] The performances of the song, alongside "Yoru ni Kakeru", broadcast via Premium Music on March 22.[17]

Credits and personnel
  • Ayase – songwriter, producer
  • Ikura – vocals
  • AssH – guitar
  • Nagi – based story writer
  • Takayuki Saitō – vocal recording
  • Masahiko Fukui – mixing
  • Hidekazu Sakai – mastering

Charts
Chart performance for "Adventure"
Chart (2023) Peak
position
Japan (Japan Hot 100)[18] 30
Japan Combined Singles (Oricon)[19] 48

Release history
Release dates and formats for "Adventure"
Region Date Format Label Ref.
Various February 15, 2023
Sony Japan [20]

References
  1. "YOASOBI、USJと初コラボ＆"学生時代の思い出"をオリジナル楽曲化 『ユニ春』来春も開催決定". Oricon (in Japanese). October 19, 2022. Retrieved October 19, 2022.
  2. "YOASOBI、USJキャンペーンソング「アドベンチャー」配信リリース決定！ ティザー＆ジャケット公開". The First Times (in Japanese). February 12, 2023. Retrieved February 12, 2023.
  3. "YOASOBI新曲はUSJ"ユニ春"テーマソング Ayaseプライベートで行った感動歌詞に". Nikkan Sports (in Japanese). January 26, 2023. Retrieved January 26, 2023.
  4. "YOASOBI、USJ「ユニ春」テーマ・ソング「アドベンチャー」が山﨑天＆日向亘ら出演の新CMと共に初公開". CDJournal (in Japanese). January 26, 2023. Retrieved January 26, 2023.
  5. Rock Kids 802 [@RK802STAFF] (February 6, 2023). "🎉#YOASOBI 新曲 / ラジオ初O.A 決定 !!!" (Tweet). Retrieved February 9, 2023 – via Twitter.
  6. "YOASOBI制作「ユニ春」テーマ曲の配信決定、原作エピソード公開も". Natalie (in Japanese). February 12, 2023. Retrieved February 12, 2023.
  7. Yoasobi [@YOASOBI_staff] (February 12, 2023). "#YOASOBIアドベンチャー ジャケットデザインは門脇康平さん！ @KadowakiKouhei" (Tweet). Retrieved February 12, 2023 – via Twitter.
  8. Yoasobi [@YOASOBI_staff] (February 12, 2023). "#YOASOBIアドベンチャー ティザー動画も公開！" (Tweet). Retrieved February 12, 2023 – via Twitter.
  9. "YOASOBI、新曲「勇者」がTVアニメ"葬送のフリーレン"OPテーマに決定。同曲収録した3rd EP『THE BOOK 3』10/4リリース". Skream! (in Japanese). September 1, 2023. Retrieved September 1, 2023.
  10. "YOASOBI、ユニバーサル・スタジオ・ジャパン"ユニ春"テーマ・ソング「アドベンチャー」2/15配信リリース決定。ティーザー映像、配信ジャケット、原作エピソード公開". Skream! (in Japanese). February 12, 2023. Retrieved February 12, 2023.
  11. Komatsu, Kaori (April 3, 2023). "希代のストーリーテラー YOASOBI『アドベンチャー』". Rockin'On Japan (in Japanese). Retrieved April 3, 2023.
  12. "YOASOBI、ユニバーサル・スタジオ・ジャパンが舞台の＜ユニ春＞テーマ曲MV公開". Barks (in Japanese). March 11, 2023. Retrieved March 11, 2023.
  13. Billboard Japan (March 13, 2023). "Watch YOASOBI's New 'Adventure' Music Video With Scenes From Universal Studios Japan". Billboard. Retrieved March 14, 2023.
  14. "田向潤監督が実写とアニメを融合し、USJを舞台にYOASOBIのMVを演出". AdverTimes (in Japanese). March 17, 2023. Retrieved March 18, 2023.
  15. "USJ開催「ユニ春(バル)!ライブ2023」にYOASOBI、櫻坂46ら出演者発表". Chunichi (in Japanese). January 10, 2023. Retrieved January 10, 2023.
  16. "YOASOBI、＜ユニ春！ライブ 2023＞で「アドベンチャー」初披露". Barks (in Japanese). March 12, 2023. Retrieved March 12, 2023.
  17. "YOASOBI、直木賞作家とのコラボプロジェクト『はじめての』第3弾楽曲「海のまにまに」MV公開". The First Times (in Japanese). March 21, 2023. Retrieved March 21, 2023.
  18. "Billboard Japan Hot 100 – Week of February 22, 2023". Billboard Japan (in Japanese). Retrieved February 22, 2023.
  19. "Oricon Top 50 Combined Singles: 2023-03-27" (in Japanese). Oricon. Archived from the original on March 24, 2023. Retrieved March 24, 2023.
  20. "ユニバーサル･スタジオ･ジャパン『ユニ春』テーマソングの「アドベンチャー」が2/15(水)配信リリース！ティザー映像＆配信ジャケット、そして一般公募の中からグランプリとなった原作エピソードを公開！". Yoasobi Official Website (in Japanese). February 12, 2023. Retrieved February 12, 2023.
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