KeyEast

KeyEast (Korean: 키이스트; stylized in all caps) is a management agency founded by actor Bae Yong-joon.

KeyEast Co., Ltd.
Native name
Hangul
(주)키이스트
Revised Romanization(Ju)Kiiseuteu
FormerlyTuneboom Korea Co., Ltd.
TypePublic
KRX: 054780[1] (November 14, 2003)
IndustryEntertainment
FoundedOctober 8, 1996 (1996-10-08)
(as Tuneboom Korea Co., Ltd. (한국툰붐 주식회사))
FounderBae Yong-joon
SuccessorAuto Wintech (오토윈테크)
Headquarters5th floor, KeyEast, 96 Road 26, Yeongdong-daero, Gangnam District,
Seoul
,
South Korea
Area served
  • Asia
  • Worldwide
Key people
Bae Yong-joon (chairman)
Park Sung-hye (CEO)
Services
  • Artist management
  • Merchandising and licensing
  • Planning and production of cultural content
  • Broadcasting
  • Investment
Revenue20,687,309,140 won (June 30, 2015)
1,894,744,879 won (June 30, 2015)
1,848,842,998 (June 30, 2015)
Total equity39,802,328,288 won (June 30, 2015)
OwnerSM Entertainment (33.70%)[2]
Number of employees
64 (June 30, 2015)
ParentSM Studios
Subsidiaries
  • Content K
  • Content N
  • Stream Media Corporation
WebsiteKEYEAST

History
  • October 8, 1996 – Tuneboom Korea Co., Ltd. (한국툰붐 주식회사) was established.
  • November 2003 – Tuneboom Korea was listed at KOSDAQ.
  • June 2004 – Tuneboom Korea changes corporate name to Auto Wintech Inc. (오토윈테크 주식회사).
  • March 2006 – Auto Wintech changes again to its current name, KeyEast Co., Ltd. (주식회사 키이스트).
  • July 2006 – KeyEast acquires BOF Corp. (주식회사 비오에프) and made it a subsidiary.
  • February 2008 – KeyEast advances to Japan, forming BOF Entertainment.
  • June 2008 – KeyEast organized a premium event for The Legend at the Osaka Dome.
  • August 2008 – KeyEast opens the Japanese entertainment portal BOFI.
  • January 2009 – KeyEast and JYP Entertainment established a joint venture, Holym.
  • May 2009 – KeyEast acquires Japanese company Digital Adventure Inc. (株式会社デジタルアドベンチャー)(TYO: 4772) and made it an affiliated company. After the acquition by SM Entertainment, it was re-named Stream Media Corporation.
  • January 2010 – KeyEast and BOF Corp. merge into one company, with KeyEast as the surviving entity.
  • December 2010 – KeyEast enters the television production industry through the Korean drama Dream High.[3]
  • July 2012 – KeyEast advances to China.[4]
  • March 2018 – SM Entertainment acquired KeyEast Entertainment with a controlling stake of 25.12%.
  • March 2022 – KeyEast acquired production company Studio flow with a 31.58% stake.[5]


Artists

Actors

Actresses

Former artists

Partnership

References
  1. "054780: KOSDAQ Stock Quote - KEYEAST Co. Ltd". Bloomberg. Archived from the original on 2016-03-04. Retrieved 2017-03-08.
  2. "KEYEAST.CO.,LTD. (A054780)". MarketScreener. Archived from the original on 2023-03-09. Retrieved 2023-03-09.
  3. Hong, Lucia (14 April 2010). "KEYEAST, JYP, CJ Media team up for drama "Dream High"". 10Asia. Archived from the original on 8 April 2014. Retrieved 8 April 2014.
  4. Sunwoo, Carla (31 July 2012). "Keyeast Entertainment heads to China". HanCinema. Archived from the original on 8 April 2014. Retrieved 8 April 2014.
  5. "키이스트, 박서준X박보검 '청춘MT' 제작…9월 공개". entertain.naver.com (in Korean). Archived from the original on 2023-02-08. Retrieved 2023-02-08.
  6. "Key East Entertainment and JYP Reach An Agreement, Joint Company Terminated - Soompi". www.soompi.com. Archived from the original on 2014-09-12. Retrieved 2014-09-12.
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