Gol Linhas Aéreas Inteligentes

The Boeing 737-700 airplane used in GOL's second commercial flight, showing the company's brand.

Gol ticket counter at Brasilia International Airport

The airline was established in 2000 as Gol Transportes Aéreos S.A. and started operations on 15 January 2001 with a flight from Brasília to São Paulo.[10] It is a subsidiary of the Brazilian conglomerate Grupo Áurea, based in Minas Gerais state, which has other transportation interests, including Brazil's largest long-distance bus company. Grupo Áurea in turn is owned by the Constantino family. Constantino Júnior was responsible for building the business next to the vice president of the company, David Barioni.[11][12]

In 2007, Gol was owned by AeroPar Participações (75.5%), Venture (17.6%), American International Group (5.4%) and Air France-KLM (1.5%).[13] The growth in GOL's stock price made the Constantino family a member of the Forbes magazine billionaire list in 2005.

In 2007, Gol was supposed to begin a code-share agreement with TAP Portugal, opening the European market to the Brazilian airline, and the internal Brazilian market to the Portuguese airline (the largest foreign airline in Brazil). Instead, TAP Portugal chose to cooperate with TAM Airlines.[14]

On 24 February 2010 Gol announced it was in "advanced talks" to join the Oneworld alliance,[15] which would allow it to catch up with rival TAM, a recent member of Star Alliance. However, on 6 October 2010, the airline announced a change in position by denying any interest in joining an alliance, preferring to remain independent and to establish a "patchwork of code-sharing agreements.".[16] Following this trend, on 28 September 2011 Gol and Aerolíneas Argentinas announced the intention to implement a codeshare, feeder and frequent flyer programs agreement on a date yet to be announced and pending approval from the governments of Brazil and Argentina.[17]

On 18 March 2010 Gol unveiled the expansion of its maintenance base located at Belo Horizonte/Confins - Tancredo Neves International Airport. Originally opened in 2006 with the capacity to service 60 aircraft per year (mainly Boeing 737 and 767), the expansion allowed Gol to increase the number to 120.[18] Gol later started also using the base to service aircraft from other airlines, and as of 2013 it also serviced airplanes from Azul Brazilian Airlines and Copa Airlines.[19][20]

On 23 December 2010, Gol Airlines started an operational partnership with Brazilian carrier Passaredo Linhas Aéreas. The agreement was rescinded on 31 July 2014, when Passaredo established a similar interline agreement with TAM Airlines instead.[21]

On 7 December 2011, Gol announced the intention of Delta Air Lines to purchase 3% of its shares.[22] The agreement also includes the creation of mutual code-share flights, alignment of frequent flyer benefits and transfer of GOL's Boeing 767s lease agreements to Delta.[23]

On 1 October 2012, Gol confirmed a firm order of 60 Boeing 737 MAXs. References did not specify the type of MAX aircraft.[24][25]

On 6 October 2012, Gol started seasonal operations to Miami and Orlando, available for Smiles account holders and originating in Brazil only. Technically, they are considered charter flights, although they are not necessarily part of an inclusive tour package; the use of miles or miles plus money is mandatory, as well as a minimum 7-day stay at the destination.[26]

In February 2014, Air France–KLM announced it would invest $100 million in Gol Linhas Aéreas Inteligentes in advance of the 2014 FIFA World Cup and the 2016 Olympics.[27]

Some disagreement exists as to whether Gol is a low-cost carrier. In 2014, Gol was ranked the second-best low-cost airline in South America after Azul.[28] Gol refers to itself as a low-cost carrier, but it is increasingly not regarded as such. According to UFRJ specialist Elton Fernandes, "GOL's costs are not very different from those of TAM Airlines. People are accustomed to calling Gol low-cost, but Gol is not that. It is not even low-fare anymore.".[29]

On 26 September 2019, Delta announced that it will exit its minority stake in GOL, following Delta acquiring 20% stake of LATAM Airlines Group.[30]

Celso Ferrer became the CEO of the Brazilian airline 1 July 2022.[31]

In March 2023, Gol reduced frequencies in Fortaleza as well as cancelled the Fortaleza airline's hub.[32]

Purchase of Varig

Varig Boeing 737-700

On 28 March 2007 Gol officially purchased part of the assets of VARIG - VRG Linhas Aéreas, informally known as the "new Varig," a new company that owned the Varig brand, for US$320 million from Volo Group and MatlinPatterson Global Opportunities hedge fund. At that time, the "old Varig" was under bankruptcy protection. Gol Linhas Aereas Inteligentes SA posted a first quarter loss of 3.5 million Reais (2 million US dollars) after revenues of 1.6 billion Reais (one billion US dollars).

Gol announced that the Varig brand would continue doing business operating as such, rather than its official name VRG Linhas Aéreas.[33] The transaction, via its GTI subsidiary, required a US$98 million cash payment, with the balance through the allocation of non-voting shares to VARIG Logística and Volo, which had acquired VARIG in June 2006 for US$24 million.[34] The transaction did not involve the original airline, informally known as "old Varig," which continued to exist until its own bankruptcy in mid-2010 under the name Flex Linhas Aéreas.

In 2009 Gol was merged into VRG Linhas Aéreas. VRG Linhas Aéreas thus became an airline that operates two brands: Gol and Varig, although in reality flights are operated only under Gol flight numbers. Initially, the Varig brand operated to medium-haul scheduled and charter international destinations within South America and to the Caribbean with Boeing 737-700's configured in two classes, and to long-haul charter international destinations in North America, Europe and Africa with Boeing 767-300ERs configured in economy only. The latter were also used in wet-lease operations.[35] This scheme was later dropped. The brand Gol operates most of the flights of the network, and had aircraft configured in all-economy class, used for scheduled domestic and international operations within South America.

Because of contractual obligations, between 2006 and 2009 the "new Varig" (VRG Linhas Aéreas) was obliged to purchase a minimum of 140 hours/month of services from the "old Varig" (Flex Linhas Aéreas). Therefore, at that time, some of VRG Linhas Aéreas flights operated with Gol flight numbers but were actually flown with chartered aircraft from Flex Linhas Aéreas. The agreement ceased before the bankruptcy of Flex on 20 August 2010.[36]

Purchase of Webjet Linhas Aéreas

Webjet Boeing 737-300

On 9 July 2011, VRG Linhas Aéreas, owner of the brands Gol and Varig, announced the intention to purchase full control of WebJet Linhas Aéreas.[37] The purchase contract was signed on 2 August 2011.[38] On 10 October 2012 the purchase received its final approval with some operational restrictions from the Brazilian regulatory agency.[39] Services were integrated but both companies continued to operate independently for some weeks.[40][41] Integration started on 17 October 2012 when sales requested via Webjet's web-portal started to be redirected to GOL's site.[42] However, on 23 November 2012 Webjet abruptly ceased to operate and all services were incorporated by GOL. The Webjet brand ceased to exist.[40][41] Gol also announced its intention to return all of Webjet's Boeing 737-300s to lessors until the end of the first quarter of 2013. There was no mention to the fate of Webjet's 737-800s.[43]

Purchase of MAP Linhas Aéreas

MAP ATR 72

On 8 June 2021 Gol Linhas Aéreas announced the purchase of MAP Linhas Aéreas from Voepass Linhas Aéreas. The transaction included 26 slots at São Paulo–Congonhas Airport belonging to MAP and Voepass. MAP's Amazonian operations and much of its fleet would be transferred to Voepass.[48]

As of July 2023, Gol Transportes Aéreos serves the following destinations:[50]

Additionally, Gol operates dedicated executive bus services between São Paulo airports for its passengers and affiliate airlines:[66]

• São Paulo–Congonhas Airport and São Paulo/Guarulhos – Gov. André Franco Montoro International Airport

Smiles is GOL/Varig's Frequent-flyer program since 20 July 2006. Points can be used for services from GOL/Varig, and partners Aerolíneas Argentinas, Aeromexico, Air Canada, Air Europa, Air France, Alitalia, American Airlines, Avianca, British Airways, Copa Airlines, Emirates, Etihad, Iberia, KLM, Qatar Airways and TAP Air Portugal, including flights, upgrades, holidays, hotel stays and car rentals. Smiles was part of the "new Varig" package bought by GOL, which honored all miles and eventually became its own frequent-flyer program. Previously Gol had no such program.

On a study conducted in 2011, Smiles ranked third among 24 chosen frequent flyer programs, with 97.1% success of requests made.[79]

In 2013, Smiles was spun off as an independent company eventually leading to its IPO at BOVESPA in April 2013.[80][81]

• On 29 September 2006, Flight 1907, operated by a Boeing 737-800 SFP (Short Field Performance) registered as PR-GTD, disappeared from radar while flying over the central-western state of Mato Grosso en route from Manaus to Brasília and Rio de Janeiro-Galeão. The aircraft collided in mid-air with an Embraer Legacy 600 business jet registered N600XL, near the town of Matupá, 470 miles (760 km) south of Manaus. The Gol aircraft broke up in mid-air and crashed in the Amazon jungle, leaving no survivors among its 154 occupants. The wreckage was found a day later. The Legacy jet landed safely at Cachimbo Airport, part of the Brigadeiro Velloso Test Range of the Brazilian Air Force, with damage to the tail and left winglet. As of 2021, Flight 1907 is the only fatal accident in the airline's history.[82]
• On 29 April 2022, a Gol Linhas Aéreas Boeing 737 registered as PR-GUO collided with an Azul Brazilian Airlines Embraer E195 while taxiing at Viracopos International Airport after landing from Santos Dumont Airport. Nobody was injured, with damage only caused to the 737's left winglet and the E195's tailcone.[83]

• List of airlines of Brazil

Wikimedia Commons has media related to Gol Transportes Aéreos.

• Gol mobile website Archived 21 November 2011 at the Wayback Machine
• GOLLOG - (Cargo service)
• Gol History sketch at Aviação Brasil
• "new" Varig History sketch at Aviação Brasil