Indomaret

PT Indomarco Prismatama or Indomaret (short for Indonesia Market Retail) is a chain of retail convenience stores from Indonesia, with over 21,900 stores in 32 provinces [2] across Indonesia. It is the first and largest chain of this kind of store in Indonesia. Indomaret is predominantly owned by Indoritel and headquartered in Jakarta.

PT Indomarco Prismatama

An Indomaret store in South Tangerang, Banten
Trade name	Indomaret
Type	Subsidiary
Industry	Retail
Founded	October 1988
Headquarters	North Jakarta, Jakarta, Indonesia
Number of locations	21,800 (March 2023)
Area served	Indonesia (except West Sumatra, Papua, West Papua, Highland Papua and South Papua)
Revenue	Rp 59.174 trillion (2016)[1]: 62
Net income	Rp 731.6 billion (2016)[1]: 62
Owner	Indoritel (40%)
Parent	Salim Group
Website	www.indomaret.co.id

Indomaret is a minimarket network that provides daily needs. It has a store area of about 200m². The first official Indomaret store was opened in Ancol, North Jakarta in November 1988. By 2014, Indomaret had 10,600 outlets. 60% of the total outlets are self-owned and franchised outlets while the remaining 40% are company-owned, scattered in towns in Greater Jakarta, Sumatra (except West Sumatra, where the permit was banned for the protection of small traders), Java, Madura, Lesser Sunda Islands, Kalimantan, Maluku Islands, Sulawesi and Southwest Papua province.[3][4][5] In Jakarta, there are about 488 outlets.

Indomaret stores are easily found in residential areas, office buildings, and public facilities due to the placement location of outlets being based on the motto "simple and frugal" (Indonesian: mudah dan hemat). Indomaret sells more than 5,000 types of food products and non-food items.

Indomaret also have two sub-brands, Indomaret Point which also serves fast food with table and seats, and the larger Indomaret Fresh which also sell fruits, vegetables and meats.